Artificial Sweetener Market: By Type (Saccharin, Monosodium Glutamate, Aspartame, Acesulfame-k, And Sodium Benzoate), By Application (Dairy Products, Confectionery, bakery Items & Beverages), By Distribution Channel (Convenience Stores, supermarkets & Hypermarkets, Departmental Stores, And Others) and Geography (North America, Latin America, Europe, Asia Pacific and Middle East and Africa)  

Artificial Sweetener Market size was valued at USD 8,432.8 million in 2023 and is anticipated to grow at a CAGR of 7.8% from 2024-2030. The artificial sweetener market refers to the industry that produces and distributes synthetic alternatives for natural sugar. Artificial sweeteners including aspartame, sucralose, saccharin, acesulfame potassium, and others are low-calorie or calorie-free sugar substitutes used to sweeten a wide range of food and beverage goods. Artificial sweeteners are widely utilized in the food and beverage sector, notably in carbonated drinks, baked goods, dairy products, sweets, and tabletop sweeteners. They offer the advantage of providing sweetness without adding large calories, making them desirable to people trying to lose weight or cut back on sugar. Due to rising knowledge of the health hazards associated with excessive sugar intake, such as obesity, diabetes, and dental difficulties, global demand for artificial sweeteners has increased in recent years.

According to epidemiologic research, a higher intake of added sugar is linked to risk factors for cardiovascular disease (CVD) and a 15-year study published in JAMA Internal Medicine reported that those who consumed 17% to 21% of their calories as added sugar had a 38% greater risk of dying from cardiovascular disease than those who consumed 8% of their calories as added sugar. Consumers are increasingly looking for healthier alternatives to sugar without sacrificing flavor, fuelling demand for the artificial sweeteners market. In addition, evolving demand in the food and beverage industry coupled with technological advancements and product innovation opens opportunities to tap into the increasing demand for healthier options. However, potential health concerns and side effects related to the consumption of artificial sweeteners impede the artificial sweetener market. Manufacturers are collaborating and investing in improving the taste, texture, and functionality of artificial sweeteners to provide a better sensory experience for consumers which further creates opportunities for new and improved formulations and product offerings in the artificial sweetener market.  

Artificial Sweetener Market Key Developments:

• In May 2022, Batory Foods acquired Sweetener Solutions, specializing in custom sweetener formulation, precision blending, and specialty portion packaging.

• in December 2020, Whole Earth Brands signed an agreement to acquire Wholesome Sweeteners to expand its portfolio in delicious products to meet consumer demand.