Beacon Market: By Standard Type By Material Type, Wi-Fi, and Hybrid), By Application, By End Users, And Region Forecast 2019 - 2030
Beacon Market size was valued at US$ 714.2 million in 2023 and is expected to grow at a CAGR of 37.2% in 2024-2030. Beacon is an inexpensive, small wireless tool that transmits signals using Bluetooth SMART technology or Bluetooth Low Energy (BLE). Compatible devices containing smartphone applications can recognize signals from the nearby area from the beacon and then start an experience such as sending promotional coupons, URL forms, videos, notifications, and others through the application. Beacon is used In various sectors owing to certain properties such as low influence on the battery life, high degree of precision compared to other geo-location techniques, and no requirement of internet connections as it communicates via Bluetooth. Rising investment in the proximity market worldwide can lead to the market growth.
Moreover, security and safety, resource optimization, and employee and asset monitoring are some primary factors that can boost the market growth. Apart from these, increasing advanced communication techniques and rising adoption of smart devices can also accelerate the market in the future. Enhanced standard of living, technological impact, rise in disposable income, the entrance of foreign retailers, and increasing consumerism can also drive the global market further.
Moreover, with the rise in organized retail stores such as a departmental stores, supermarkets, hypermarkets, and discounters the demand for the market is expected to increase as a beacon makes a retail shop smarter. However, some factors such as increasing concern regarding privacy and data security and lack of existence of technological resources can restrain the growth of the market. An increase in the organized retail industry can create an opportunity for the growth of the market.
Study Period
2024-2030Base Year
2023CAGR
37.2%Largest Market
Asia PacificFastest Growing Market
North America
One of the major reasons for the global beacon market growth is the rising investments in proximity marketing. Proximity marketing has witnessed an increased investment due to enhanced customer relationships, inexpensive and real-time nature, and high chances of successful sales conversion in comparison with the traditional market.
Moreover, the increasing adoption of smart devices is expected to propel the growth of the market in the forecast period due to changes in the buying habits of consumers in recent years. However, the beacon does not require internet connectivity as mobile applications pick signals from Bluetooth.
North America is dominating the global beacon market growth, due to the increasing adoption of essential communication technology such as NFC, Bluetooth, Wi-Fi, and IoT. Moreover, the presence of global key players in this region, rising investments from the government, and increasing demand for proximity technology in the public sector and retails have also attributed to the growth of the market. In addition,
Asia Pacific is one of the most profitable regions and is generating new prospects for global players. Rising demand for location-based services from various sectors such as entertainment, transport, logistics, and the education and research industry as it uses beacon technology has the potential to increase the demand for beacons in these regions. Apart from this, rising government and private funding, an increase in customer expenditure, and the use of beacons by offline retailers to gain more consumers have created a demand for the use of beacons.
Latin America
Europe
Asia Pacific
Middle East
North America
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Report Benchmarks |
Details |
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Report Study Period |
2024-2030 |
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Market Size in 2023 |
US$ 714.2 million |
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Market CAGR |
37.2% |
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By Standard type |
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By Application |
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By End User |
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The global beacon market size was valued at US$ 714.2 million in 2023 and is projected to grow at a CAGR of 37.2% from 2024 to 2030.
The market has been classified into North America, Asia Pacific, Europe, Latin America, Middle East and Africa, and the rest of MEA.
The key players in market are: Fujitsu Components Ltd., Radius Networks, Cisco System, Estimote, Leantegra
| 1. Executive Summary |
| 2. Global Beacon Market Introduction |
| 2.1. Global Beacon Market Taxonomy |
| 2.2. Global Beacon Market Definitions |
| 2.2.1. Standard Type |
| 2.2.2. Material Type |
| 2.2.3. Application |
| 2.2.4. End User |
| 2.2.5. By Region |
| 3. Global Beacon Market Dynamics |
| 3.1. Drivers |
| 3.2. Restraints |
| 3.3. Opportunities/Unmet Needs of the Market |
| 3.4. Trends |
| 3.5. Global Beacon Market Dynamic Factors - Impact Analysis |
| 3.6. Global Beacon Market Competition Landscape |
| 3.7. Epidemiology |
| 4. Global Beacon Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 |
| 4.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) |
| 4.3. Market Opportunity Analysis |
| 5. Global Beacon Market, By Standard Type, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 5.1. iBeacon |
| 5.1.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 5.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.1.3. Market Opportunity Analysis |
| 5.2. Eddystone |
| 5.2.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 5.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.2.3. Market Opportunity Analysis |
| 5.3. Others |
| 5.3.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 5.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.3.3. Market Opportunity Analysis |
| 6. Global Beacon Market, By Material Type, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 6.1. Bluetooth Low Energy (BLE) |
| 6.1.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 6.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 6.1.3. Market Opportunity Analysis |
| 6.2. Wi-Fi |
| 6.2.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 6.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 6.2.3. Market Opportunity Analysis |
| 6.3. Hybrid |
| 6.3.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 6.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 6.3.3. Market Opportunity Analysis |
| 7. Global Beacon Market, By Application, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 7.1. Hardware |
| 7.1.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 7.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.1.3. Market Opportunity Analysis |
| 7.2. Software |
| 7.2.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 7.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.2.3. Market Opportunity Analysis |
| 7.3. Service |
| 7.3.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 7.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.3.3. Market Opportunity Analysis |
| 8. Global Beacon Market, By End User, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 8.1. Retail |
| 8.1.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 8.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.1.3. Market Opportunity Analysis |
| 8.2. Hospitality |
| 8.2.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 8.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.2.3. Market Opportunity Analysis |
| 8.3. Transportation & Logistics |
| 8.3.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 8.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.3.3. Market Opportunity Analysis |
| 8.4. Healthcare |
| 8.4.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 8.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.4.3. Market Opportunity Analysis |
| 8.5. BFSI |
| 8.5.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 8.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.5.3. Market Opportunity Analysis |
| 8.6. Education |
| 8.6.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 8.6.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.6.3. Market Opportunity Analysis |
| 8.7. Others |
| 8.7.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 8.7.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.7.3. Market Opportunity Analysis |
| 9. Global Beacon Market Forecast, By Region, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 9.1. North America |
| 9.1.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 9.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 9.1.3. Market Opportunity Analysis |
| 9.2. Europe |
| 9.2.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 9.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 9.2.3. Market Opportunity Analysis |
| 9.3. Asia-Pacific |
| 9.3.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 9.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 9.3.3. Market Opportunity Analysis |
| 9.4. Latin America |
| 9.4.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 9.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 9.4.3. Market Opportunity Analysis |
| 9.5. Middle East and Africa |
| 9.5.1. Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 9.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 9.5.3. Market Opportunity Analysis |
| 9.6. Global Beacon Market - Opportunity Analysis Index, By Standard Type, By Material Type, By Application, By End User, and Region, 2019 - 2030 |
| 10. North America Beacon Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 10.1. Standard Type Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 10.1.1. iBeacon |
| 10.1.2. Eddystone |
| 10.1.3. Others |
| 10.2. Material Type Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 10.2.1. Bluetooth Low Energy (BLE) |
| 10.2.2. Wi-Fi |
| 10.2.3. Hybrid |
| 10.3. Application Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 10.3.1. Hardware |
| 10.3.2. Software |
| 10.3.3. Service |
| 10.4. End User Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 10.4.1. Retail |
| 10.4.2. Hospitality |
| 10.4.3. Transportation & Logistics |
| 10.4.4. Healthcare |
| 10.4.5. BFSI |
| 10.4.6. Education |
| 10.4.7. Others |
| 10.5. Country Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 10.5.1. USA |
| 10.5.2. Canada |
| 10.6. North America Beacon Market - Opportunity Analysis Index, By Standard Type, By Material Type, By Application, By End User, and Country, 2019 - 2030 |
| 10.7. North America Beacon Market Dynamics Trends |
| 11. Europe Beacon Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 11.1. Standard Type Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 11.1.1. iBeacon |
| 11.1.2. Eddystone |
| 11.1.3. Others |
| 11.2. Material Type Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 11.2.1. Bluetooth Low Energy (BLE) |
| 11.2.2. Wi-Fi |
| 11.2.3. Hybrid |
| 11.3. Application Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 11.3.1. Hardware |
| 11.3.2. Software |
| 11.3.3. Service |
| 11.4. End User Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 11.4.1. Retail |
| 11.4.2. Hospitality |
| 11.4.3. Transportation & Logistics |
| 11.4.4. Healthcare |
| 11.4.5. BFSI |
| 11.4.6. Education |
| 11.4.7. Others |
| 11.5. Country Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 11.5.1. Germany |
| 11.5.2. UK |
| 11.5.3. France |
| 11.5.4. Spain |
| 11.5.5. Italy |
| 11.5.6. Rest of Europe |
| 11.6. Europe Beacon Market - Opportunity Analysis Index, By Standard Type, By Material Type, By Application, By End User, and Country, 2019 - 2030 |
| 11.7. Europe Beacon Market Dynamics Trends |
| 12. Asia-Pacific Beacon Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 12.1. Standard Type Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 12.1.1. iBeacon |
| 12.1.2. Eddystone |
| 12.1.3. Others |
| 12.2. Material Type Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 12.2.1. Bluetooth Low Energy (BLE) |
| 12.2.2. Wi-Fi |
| 12.2.3. Hybrid |
| 12.3. Application Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 12.3.1. Hardware |
| 12.3.2. Software |
| 12.3.3. Service |
| 12.4. End User Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 12.4.1. Retail |
| 12.4.2. Hospitality |
| 12.4.3. Transportation & Logistics |
| 12.4.4. Healthcare |
| 12.4.5. BFSI |
| 12.4.6. Education |
| 12.4.7. Others |
| 12.5. Country Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 12.5.1. China |
| 12.5.2. India |
| 12.5.3. Japan |
| 12.5.4. ASEAN |
| 12.5.5. Australia & New Zealand |
| 12.5.6. Rest of Asia-Pacific |
| 12.6. Asia-Pacific Beacon Market - Opportunity Analysis Index, By Standard Type, By Material Type, By Application, By End User, and Country, 2019 - 2030 |
| 12.7. Asia-Pacific Beacon Market Dynamics Trends |
| 13. Latin America Beacon Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 13.1. Standard Type Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 13.1.1. iBeacon |
| 13.1.2. Eddystone |
| 13.1.3. Others |
| 13.2. Material Type Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 13.2.1. Bluetooth Low Energy (BLE) |
| 13.2.2. Wi-Fi |
| 13.2.3. Hybrid |
| 13.3. Application Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 13.3.1. Hardware |
| 13.3.2. Software |
| 13.3.3. Service |
| 13.4. End User Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 13.4.1. Retail |
| 13.4.2. Hospitality |
| 13.4.3. Transportation & Logistics |
| 13.4.4. Healthcare |
| 13.4.5. BFSI |
| 13.4.6. Education |
| 13.4.7. Others |
| 13.5. Country Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 13.5.1. Brazil |
| 13.5.2. Mexico |
| 13.5.3. Rest of Latin America |
| 13.6. Latin America Beacon Market - Opportunity Analysis Index, By Standard Type, By Material Type, By Application, By End User, and Country, 2019 - 2030 |
| 13.7. Latin America Beacon Market Dynamics Trends |
| 14. Middle East and Africa Beacon Market Analysis, 2019 - 2023 and Forecast, 2019 - 2030 (Revenue, USD Mn) |
| 14.1. Standard Type Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 14.1.1. iBeacon |
| 14.1.2. Eddystone |
| 14.1.3. Others |
| 14.2. Material Type Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 14.2.1. Bluetooth Low Energy (BLE) |
| 14.2.2. Wi-Fi |
| 14.2.3. Hybrid |
| 14.3. Application Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 14.3.1. Hardware |
| 14.3.2. Software |
| 14.3.3. Service |
| 14.4. End User Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 14.4.1. Retail |
| 14.4.2. Hospitality |
| 14.4.3. Transportation & Logistics |
| 14.4.4. Healthcare |
| 14.4.5. BFSI |
| 14.4.6. Education |
| 14.4.7. Others |
| 14.5. Country Analysis 2019 - 2023 and Forecast 2019 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 14.5.1. Gulf Cooperation Council (GCC) Countries |
| 14.5.2. South Africa |
| 14.5.3. Rest of MEA |
| 14.6. MEA Beacon Market- Opportunity Analysis Index, By Standard Type, By Material Type, By Application, By End User, and Country, 2019 - 2030 |
| 14.7. MEA Beacon Market Dynamics Trends |
| 15. Competition Landscape |
| 15.1. Strategic Dashboard of Top Market Players |
| 15.2. Company Profiles (Introduction, Financial Analysis, Key Standard Types, Key Developments, Strategies, and SWOT Analysis) |
| 15.2.1. Fujitsu Components Ltd. |
| 15.2.2. Radius Networks |
| 15.2.3. Kontakt.io |
| 15.2.4. Cisco System |
| 15.2.5. Estimote |
| 15.2.6. Leantegra |
| 15.2.7. JAALEE Technology |
| 15.2.8. HID Global |
| 15.2.9. Accent Systems |
| 15.2.10. Sensoro Co. Ltd. |
| 16. Research Methodology |
| 17. Key Assumptions and Acronyms |
Key Market Players
Author
Sravani is a proficient Business Analyst with an MBA and a background in Computer Science, with seven years of experience in the field of market research. Sravani is adept at creating competitive evaluations, precise market estimations, and market projections, emphasizing the food and beverage and information and communication technology (ICT) industries. Her areas of competence are identifying important players, projecting market trends, and assessing the potential for industry growth. She applies a strong analytical approach to provide precise market estimates and thorough industry analysis, empowering organizations to make data-driven decisions. Sravani's estimating and forecasting abilities are essential for businesses to take advantage of new opportunities and effectively manage dynamic market environments.
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