Belgium Coffee Market Size, Share, Growth, Trends, and Global Industry Analysis: By Product (Fresh Coffee, Soluable or Instant Coffee), By Consumption (In-Home, Out-of-Home), By Distribution Channel (Supermarket/ Hypermarket, Specialty Stores and Others) and Country

Belgium Coffee Market was valued at 46.4 (000’ Ton) in 2023 and is anticipated to grow at a CAGR of around 4% from 2024-2030. The market refers to the consumption and sale of coffee in Belgium. Belgium has a well-established coffee culture, and coffee is an integral part of the daily life of many Belgians. The market encompasses various segments, including out-of-home consumption, retail sales of packaged coffee, and coffee machines and accessories. The market is primarily driven by increasing coffee consumption.

Belgium has seen a significant increase in coffee consumption, driven by the rising popularity of specialty coffee and the growing preference for premium coffee blends. The demand for coffee as a daily beverage and an indulgent treat has contributed to the coffee market's expansion. According to reports, on average, each person in Belgium is believed to consume approximately 6.8 kilograms of coffee per year.

Moreover, the café culture in Belgium has grown significantly, with an increasing number of coffee shops and cafes around the country. The existence of these outlets gives customers convenient access to a range of coffee alternatives, resulting in higher consumption and, as a result, expansion of the Belgian coffee industry. Furthermore, a growing trend towards specialty coffee consumption in Belgium, further present significant opportunities for the growth of the market.

However, the price sensitivity of consumers can be a significant restraint in the coffee market. Coffee manufacturers and retailers in Belgium are continuously innovating to cater to evolving consumer preferences. For instance, in September 2021, Coca-Cola launched its coffee brand Costa Coffee in four Belgian cities, Antwerp, Brussels, Ghent, and Liège.

Belgium Coffee Market Key Developments

• In July 2023, International Coffee Brand Lavazza launched a new composable commerce store on the BigCommerce platform to support sales in the Netherlands and Belgium.
• In April 2023, Nescafé is launching Ice Roast, the brand's first ever soluble coffee designed especially for consumption with cold water or milk, over ice.