The Global Brain Health Supplements Market generated $3,195 million in 2020, and is anticipated to reach $5,814 million by 2027, growing at a CAGR of 8.9% from 2020 to 2027. The global market for Brain Health Supplements Market is divided into product, application, supplement form, sales channel, age group, and region segments. Herbal extracts (ginseng, ginkgo biloba, curcumin, lion’s mane, bacopa monnieri, and others), vitamins & minerals (vitamin B, vitamin C & E, and others), and natural molecules (acetyl-L-carnitine, alpha GPC, citicoline, docosahexaenoic acid (DHA), huperzine A, and others) make up the majority of the market. Memory enhancement, mood & depression, attention & focus, longevity & anti-aging, sleep & recuperation, and anxiety are among the applications examined in the study.The market is divided into tablets, capsules, and other supplement forms. It is organised into three age groups: children, adults, and the elderly. It is divided into supermarkets and hypermarkets, drug stores, online stores, and others based on sales. The market is highly fragmented due to the presence of more number of market players. Companies are focussed on the development of innovative products and adapting the inventive strategies to increase the market share. For instance, in February 2017, Mind Your Zen launched three new dietary supplements for brain health, Zen Mind, Zen Mood, and Zen Sleep to help individuals support physical and mental wellbeing. Similarly, in September 2016, Trace Minerals Research (TMR) launched children brain supplement Feed My Brain (FMB), a fruit punch- flavoured chewable wafer. Furthermore, companies expanding geographical presence by entering into new regions and with collaborations & acquisitions. For instance, in January 2015, Synergy Strips Corp. acquired America’s most popular brain health supplement brand FOCUSfactor, from the Factor Nutrition Labs LLC.


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