- Sugar Contained energy Drinks
- Sugar Free Energy Drinks
Energy Drinks Market size was valued at USD 85.6 billion in 2022, growing at a CAGR of 8.3% during the forecast period 2023 to 2029. The report provides a detailed overview of the global energy drinks market, and which can be segmented by Sugar, Type, Target Customers, by Distribution Channel. Based on sugar, the global energy drinks market has been segmented into Sugar Contained Energy Drinks and sugar-free Energy Drinks. The sugar-free energy Drinks segment is likely to be the largest and fastest-growing segment. Based on type, the global energy drinks market is segmented into Drink, Shot, and Mixer. Among these, the drink segment is expected to have the fastest-growing market during the forecast period 2023-2029. Based on target customers, the global energy drinks market is segmented into Athletes, Youngsters, and Others. The youngster's segment accounts for the largest share in 2022. Athletes segment is the second-largest share during the forecast period 2023-2029. Based on the distribution channel, the segment has been segregated into Convenience Stores, Supermarket/Hypermarket, Mass Merchandisers, Food Service/ Sports Nutrition Chains, Online Retail and Others. The convenience store segment is expected to dominate other segments in the global energy drinks market.
Energy Drinks Market Key Developments:
- In March 2021, A new Dragon Fruit taste was introduced by Red Bull. The company referred to it as having "an exhilarating red berry and exotic taste," with "a burst of red berries with a hint of plum and notes of florals," in a news release.
- In January 2021, Monster Energy unveiled Ultra Gold, the newest member of the Monster Energy Ultra family. Ultra-Gold was designed after the classic Greek libation nectar of ambrosia. The sugar-free status of Ultra Gold energy drink is claimed.
Energy Drinks Market Summary
Study Period
2024-2030
Base Year
2023
CAGR
8.3%
Largest Market
North American
Fastest Growing Market
Asia-Pacific
Energy Drinks Market Dynamics
Consumers are well aware with the health risks of consuming liquid calories. Customers interested in novel and inventive foods and drinks want businesses to be more open about their offerings. Due to the increased prevalence of diabetes, consumers are also becoming more aware of the importance of a healthy diet and an active lifestyle is burgeon the market growth over the forecast years.
North America Got Significant Share
Energy Drinks Market Regional Analysis
North America is expected to witness the highest market share during the forecast period. Demand is projected to increase due to the product's acceptance as an alcohol substitute in the US.
Latin America
Europe
Asia Pacific
Middle East
North America
Key Features of the Reports
- The report provides granular level information about the market size, regional market share and forecast from 2023-2029
- The report covers in-detail insights about the competitors overview, key findings and their key strategies
- The report outlines drivers, restraints, challenges, and trends that are currently faced by the industry
- The report tracks recent innovations, key developments and startups details that are working in the industry
- The report provides plethora of information about market entry strategies, regulatory framework and reimbursement scenario
Energy Drinks Market Segmentation
By Sugar
By Type
- Drink
- Shot
- Mixer
By Target Customers
- Â Athelets
- Youngsters
- Others
By Distribution Channel
- Convenience Store
- Supermarket/Hypermarket
- Mass Merchandiser
- Food Service/ Sports Nutrition Chain
- Online Retail and Others)
Frequently Asked Questions
The global energy drinks market size is valued at USD 46,832.1 million in 2021 and is expected to grow at a prominent growth rate during the forecast period 2022 to 2028.
By based on sugar, the sugar free energy Drinks segment is likely to be the largest and fastest-growing segment.
The major players in the market are Monster Beverage Corp., Kraft Foods Inc., The Gatorade Company, Inc., PepsiCo Inc., Coca-Cola Co., Red Bull GmbH, Nestlé S.A., Carlsberg A/S, NEALKO ORAVAN, spol s.r.o, Kabisa B.V., Suntory Holdings Ltd., Asia Brewery Incorporated, Otsuka Pharmaceutical Co., Dali foods group, LT Group Inc, Shenzhen Eastroc Beverage Co Ltd.
| 1. Executive Summary |
| 2. Global Energy Drinks Market Introduction |
| 2.1. Global Energy Drinks Market - Taxonomy |
| 2.2. Global Energy Drinks Market -Definitions |
| 2.2.1. Type |
| 2.2.2. Distribution Channel |
| 3. Global Energy Drinks Market Dynamics |
| 3.1. Drivers |
| 3.2. Restraints |
| 3.3. Opportunities/Unmet Needs of the Market |
| 3.4. Trends |
| 3.5. Global Energy Drinks Market Dynamic Factors - Impact Analysis |
| 3.6. Global Energy Drinks Market - Competition Landscape |
| 4. Global Energy Drinks Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 |
| 4.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) |
| 4.3. Market Opportunity Analysis |
| 5. Global Energy Drinks Market, Based on Sugar, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn)Â |
| 5.1. Sugar Contained energy Drinks |
| 5.1.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 5.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.1.3. Market Opportunity Analysis |
| 5.2. Sugar Free Energy Drinks |
| 5.2.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 5.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.2.3. Market Opportunity Analysis |
| 6. Global Energy Drinks Market Forecast, By Type, 2018 - 2022 and Forecast, 2023 - 2029 |
| 6.1. Drink |
| 6.1.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 6.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 6.1.3. Market Opportunity Analysis |
| 6.2. Shot |
| 6.2.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 6.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 6.2.3. Market Opportunity Analysis |
| 6.3. Mixer |
| 6.3.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 6.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 6.3.3. Market Opportunity Analysis |
| 7. Global Energy Drinks Market Forecast, By Target Customers, 2018 - 2022 and Forecast, 2023 - 2029 |
| 7.1. Athelets |
| 7.1.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 7.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.1.3. Market Opportunity Analysis |
| 7.2. Yongsters |
| 7.2.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 7.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.2.3. Market Opportunity Analysis |
| 7.3. Others |
| 7.3.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 7.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.3.3. Market Opportunity Analysis |
| 8. Global Energy Drinks Market Forecast, By Distribution Channel, 2018 - 2022 and Forecast, 2023 - 2029 |
| 8.1. Convenience Store |
| 8.1.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 8.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.1.3. Market Opportunity Analysis |
| 8.2. Supermarket/Hypermarket |
| 8.2.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 8.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.2.3. Market Opportunity Analysis |
| 8.3. Mass Merchandiser |
| 8.3.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 8.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.3.3. Market Opportunity Analysis |
| 8.4. Food Service/ Sports Nutrition Chain |
| 8.4.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 8.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.4.3. Market Opportunity Analysis |
| 8.5. Online Retail |
| 8.5.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 8.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.5.3. Market Opportunity Analysis |
| 8.6. Others |
| 8.6.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 8.6.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.6.3. Market Opportunity Analysis |
| 9. Global Energy Drinks Market Forecast, By Region, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn)Â |
| 9.1. North America |
| 9.1.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 9.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 9.1.3. Market Opportunity Analysis |
| 9.2. Europe |
| 9.2.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 9.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 9.2.3. Market Opportunity Analysis |
| 9.3. Asia-Pacific |
| 9.3.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 9.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 9.3.3. Market Opportunity Analysis |
| 9.4. Latin America |
| 9.4.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 9.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 9.4.3. Market Opportunity Analysis |
| 9.5. Middle East and Africa |
| 9.5.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
| 9.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 9.5.3. Market Opportunity Analysis |
| 9.6. Global Energy Drinks Market - Opportunity Analysis Index, Based on Sugar, By Type, By Target Customers, By Distribution Channel and Region, 2023 - 2029 |
| 10. North America Energy Drinks Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn)Â |
| 10.1. Based on Sugar Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 10.1.1. Sugar Contained Energy Drinks |
| 10.1.2. Sugar Free Energuy Drinks |
| 10.2. Type Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 10.2.1. Drink |
| 10.2.2. Shot |
| 10.2.3. Mixer |
| 10.3. Target Customers Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 10.3.1. Athelets |
| 10.3.2. Yongsters |
| 10.3.3. Others |
| 10.4. Distribution Channel Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 10.4.1. Convenience Store |
| 10.4.2. Supermarket/Hypermarket |
| 10.4.3. Mass Merchandiser |
| 10.4.4. Food Service/ Sports Nutrition Chain |
| 10.4.5. Online Retail |
| 10.4.6. Others |
| 10.5. Country Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 10.5.1. USA |
| 10.5.2. Canada |
| 10.6. North America Energy Drinks Market - Opportunity Analysis Index, based on Sugar, By Type, By target Customers, By Distribution Channel and Country, 2023 - 2029 |
| 10.7. North America Energy Drinks Market Dynamics - Trends |
| 11. Europe Energy Drinks Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn)Â |
| 11.1. Based on Sugar Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 11.1.1. Sugar Contained Energy Drinks |
| 11.1.2. Sugar Free Energuy Drinks |
| 11.2. Type Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 11.2.1. Drink |
| 11.2.2. Shot |
| 11.2.3. Mixer |
| 11.3. Target Customers Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 11.3.1. Athelets |
| 11.3.2. Yongsters |
| 11.3.3. Others |
| 11.4. Distribution Channel Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 11.4.1. Convenience Store |
| 11.4.2. Supermarket/Hypermarket |
| 11.4.3. Mass Merchandiser |
| 11.4.4. Food Service/ Sports Nutrition Chain |
| 11.4.5. Online Retail |
| 11.4.6. Others |
| 11.5. Country Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 11.5.1. Germany |
| 11.5.2. UK |
| 11.5.3. France |
| 11.5.4. Spain |
| 11.5.5. Italy |
| 11.5.6. Russia |
| 11.5.7. Poland |
| 11.5.8. Rest of Europe |
| 11.6. Europe Energy Drinks Market - Opportunity Analysis Index, Based on Sugar, By Type, By Target Customers, By Distribution Channel and Country, 2023 - 2029 |
| 11.7. Europe Energy Drinks Market Dynamics - Trends |
| 12. Asia-Pacific Energy Drinks Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn)Â |
| 12.1. Based on Sugar Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 12.1.1. Sugar Contained Energy Drinks |
| 12.1.2. Sugar Free Energuy Drinks |
| 12.2. Type Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 12.2.1. Drink |
| 12.2.2. Shot |
| 12.2.3. Mixer |
| 12.3. Target Customers Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 12.3.1. Athelets |
| 12.3.2. Yongsters |
| 12.3.3. Others |
| 12.4. Distribution Channel Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 12.4.1. Convenience Store |
| 12.4.2. Supermarket/Hypermarket |
| 12.4.3. Mass Merchandiser |
| 12.4.4. Food Service/ Sports Nutrition Chain |
| 12.4.5. Online Retail |
| 12.4.6. Others |
| 12.5. Country Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 12.5.1. Japan |
| 12.5.2. China |
| 12.5.3. India |
| 12.5.4. ASEAN |
| 12.5.5. Australia & New Zealand |
| 12.5.6. Rest of Asia-Pacific |
| 12.6. Asia-Pacific Energy Drinks Market - Opportunity Analysis Index, Based on Sugar, By Type, By Target Customers, By Distribution Channel and Country, 2023 - 2029 |
| 12.7. Asia-Pacific Energy Drinks Market Dynamics - Trends |
| 13. Latin America Energy Drinks Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn)Â |
| 13.1. Based on Sugar Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 13.1.1. Sugar Contained Energy Drinks |
| 13.1.2. Sugar Free Energuy Drinks |
| 13.2. Type Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 13.2.1. Drink |
| 13.2.2. Shot |
| 13.2.3. Mixer |
| 13.3. Target Customers Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 13.3.1. Athelets |
| 13.3.2. Yongsters |
| 13.3.3. Others |
| 13.4. Distribution Channel Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 13.4.1. Convenience Store |
| 13.4.2. Supermarket/Hypermarket |
| 13.4.3. Mass Merchandiser |
| 13.4.4. Food Service/ Sports Nutrition Chain |
| 13.4.5. Online Retail |
| 13.4.6. Others |
| 13.5. Country Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 13.5.1. Brazil |
| 13.5.2. Mexico |
| 13.5.3. Argentina |
| 13.5.4. Rest of Latin America |
| 13.6. Latin America Energy Drinks Market - Opportunity Analysis Index, Based on Sugar, By Type, By Target Customers, By Distribution Channel and Country, 2023 - 2029 |
| 13.7. Latin America Energy Drinks Market Dynamics - Trends |
| 14. Middle East and Africa Energy Drinks Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn)Â |
| 14.1. Based on Sugar Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 14.1.1. Sugar Contained Energy Drinks |
| 14.1.2. Sugar Free Energuy Drinks |
| 14.2. Type Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 14.2.1. Drink |
| 14.2.2. Shot |
| 14.2.3. Mixer |
| 14.3. Target Customers Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 14.3.1. Athelets |
| 14.3.2. Yongsters |
| 14.3.3. Others |
| 14.4. Distribution Channel Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 14.4.1. Convenience Store |
| 14.4.2. Supermarket/Hypermarket |
| 14.4.3. Mass Merchandiser |
| 14.4.4. Food Service/ Sports Nutrition Chain |
| 14.4.5. Online Retail |
| 14.4.6. Others |
| 14.5. Country Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 14.5.1. Gulf Cooperation Council (GCC) Countries |
| 14.5.2. Israel |
| 14.5.3. South Africa |
| 14.5.4. Rest of MEA |
| 14.6. MEA Energy Drinks Market - Opportunity Analysis Index, Based on Sugar, By Type, By Target Customers, By Distribution Channel and Country, 2023 - 2029 |
| 14.7. MEA Energy Drinks Market Dynamics - Trends |
| 15. Competition Landscape |
| 15.1. Strategic Dashboard of Top Market Players |
| 15.2. Company Profiles (Introduction, Financial Analysis, Feedstock Material & Service Offerings, Key Developments, Strategies, and SWOT Analysis) |
| 15.2.1. Red Bull GmbH |
| 15.2.2. Goldwin Healthcare |
| 15.2.3. Power Horse Energy Drinks GmbH |
| 15.2.4. Rockstar, Inc. |
| 15.2.5. Monster Beverages Corporation |
| 16. Research Methodology |
| 17. Key Assumptions and Acronyms |
- Red Bull GmbH
- Goldwin Healthcare
- Power Horse Energy Drinks GmbH
- Rockstar, Inc.
- Monster Beverages Corporation