Epsom Salt Market Size, Share, Growth, Trends, and Global Industry Analysis: By Form (Powder, Crystal, Granules, Bath Bombs), By Application (Food Additives & Pharmaceutical, Chemical & Industrial, Personal Care & Home Care, Agriculture, Others), By Distribution Channel (Store-Based, Non-Store Based), and Region

Epsom Salt Market size was valued at US$ 4.4 billion in 2023 and is anticipated to grow at a CAGR of 5.2% from 2024-2030 owing to its medical benefits like body relaxation and relief from pain, inflammation, and muscle cramps. The increased use of Epsom salts for regulating fluid retention in cells, facilitating the body’s use of calcium to transmit chemical signals throughout the nervous system, and preventing heart disease, strokes, blood clots, colon cleaning and lowering of blood pressure is expected to drive the market.

Moreover, the potential use of Epsom salt as a soil amendment for gardens and farms supplying magnesium and sulphur to the soil along with additional effect as a fertilizer and pesticide has provided several opportunities for the development of the market. For instance, under the authority of the Federal Insecticide, Fungicide, and Rodenticide Act (FIFRA), the EPA exempts residues of magnesium sulphate are used as a solid diluent, carrier, or safener ingredients in pesticide formulations applied to pre-and post-harvest crops. Furthermore, it is used as a flavour enhancer in bottled water, as a firming agent in soybean curd, and as a nutrient, primarily in salt-replacer products, dietary supplements, carbonated diet soft drink beverages, sports drinks, and enhanced (fortified) water and beverages.

Epsom salts act as a laxative, manufacturers are targeting those who suffer from constipation. According to research conducted by Johns Hopkins Medicine, 4 million people in the United States suffer from frequent constipation increasing the consumer market for Epsom salt products. However, the government imposed nationwide lockdowns during the COVID-19 pandemic negatively impacted the flow of Epsom salt products. However, the increased consumer base for bath salts, increased demand for organic products and the development of innovative products by key players are significant factors that are expected to drive the growth of the Epsom salt market.

Epsom Salt Market Key Developments:

• In May 2023, Natural Grocers, America's largest family-operated organic and natural grocery retailer announced the launch of four new scented varieties of Natural Grocers Brand Epsom Salt Bath & Foot Soaks to the company's premium quality house brand.
• In December 2021, B. Braun Medical Inc., which specializes in infusion therapy and pain management, introduced a range of ready-to-use injectable drug products containing magnesium sulphate.