Flour Market Size, Share, Growth, Trends, and Global Industry Analysis: By Product Type (Rice, Wheat, Maize, Oat Flour, Rye Flour, Others), By Technology (Dry technology, Wet technology), By Application (Noodles and Pasta, Wafers, Crackers, Biscuits, Bread and Bakery Products, Animal Feed, Non-Food Application, Others), and Region   

Flour Market size was valued at US$ 220.7 billion in 2023 and is anticipated to grow at a CAGR of 4.2% from 2024-2030. Flour is a fine powder made from grinding cereal grains, seeds, or roots. It is a fundamental ingredient in cooking and baking and serves as the basis for a wide variety of foods. The most common type of flour is wheat flour, which is widely used worldwide, but there are also many other types of flour made from grains like rice, corn, and oats, as well as non-grain sources like legumes (e.g., chickpea flour) and tubers (e.g., potato flour). Population growth is a significant driver behind the growth in revenues of the market. As the global population continues to expand, so does the demand for staple food products like bread, pasta, and baked goods, all of which rely heavily on flour as a primary ingredient. The larger population not only requires more food but also leads to increased urbanization, busier lifestyles, and greater consumption of processed and convenience foods, many of which prominently feature flour. This sustained rise in demand for flour-based products translates directly into higher revenues for the flour industry.

Moreover, changes in consumer preferences for taste and nutrition play a pivotal role in driving the demand for various types of flour, contributing to the growth of the market. Consumers are increasingly seeking healthier and more diverse dietary options, prompting a shift towards whole grain flours, specialty flours (such as almond, coconut, or chickpea flour), and gluten-free flours. These alternative flours cater to specific dietary needs, including gluten sensitivities and preferences for higher nutritional content. Additionally, the growing desire for unique flavors and textures in cooking and baking fuels the demand for specialty flours that can impart distinct tastes and characteristics to dishes. This evolving consumer landscape drives the growth of the market. However, factors such as limited shelf-life are expected to dampen the growth of this market. Meanwhile, the growing health concerns among the people regarding high-protein flour in the preparation are anticipating the growth of the market. Key manufacturers are developing innovative products to satisfy the rising needs of consumers. For instance, in June 2023, Arva Flour Mills launched gluten-free flour products under the arva flour mills brand.

Key Developments

• In September 2022, AgriFORCE Growing Systems Ltd. announced the launch of un(Think) Awakened Flour, which uses a 100% natural process and creates a flour that is more nutritious, easier to digest, and better tasting than traditional alternatives.
• In May 2023, Bay State Milling Company has released Wingold Wellness flour, a multi-purpose flour that provides three times more fiber for gut health than traditional refined wheat flour while maintaining the same taste, functionality, and quality.