Food Colors Market size was valued at USD 2.4 billion in 2021 and is expected to reach USD 5.3 billion by 2028, at a CAGR of 12.4% during the forecast period 2022 to 2028. The colour of food plays an important role in visually stimulating the apatite. In some foods, synthetic or natural colors are added to give the required appearance of food. The colour additive may be pigment, dye or any other substance that impart the desired colour to the food or drink. The food colors are available in liquid, powder, paste or gel forms. Food colour is widely used in the food industry as well as in domestic cooking. Artificial colour are synthetically derived from the chemicals and natural colors are extracted or derived from the natural sources. COVID-19 has increased the need for natural products that can be traced back to their source and extraction. Veganism has grown significantly in popularity in recent years. It is expected to rise much more, with consumer demand shifting toward plant-based ingredients and goods. The emergence of COVID-19, as well as unfavourable connotations with animal-based meals, is expected to motivate consumers to choose plant-based components, driving demand for natural food colours in the market.