Loyalty Management Market: Global Market Estimation, Dynamics, Trends, Competitor Analysis 2016-2021 and Forecast 2022-2028

$ PRICE - $ 3,000.00$ 8,900.00

Global Loyalty Management Market: By Delivery Type (Standalone Program and Managed Platform), By Organization Size (Large Enterprises and SMES), By Deployment Mode (On-Premises and Cloud Based), By End User (BFSI, Automotive, Aviation, Retail and Consumer Goods, Media and Entertainment, Hospitality and Others)  and Geography

 

$ PRICE - $ 3,000.00$ 8,900.00
Clear selection
Clear
$ PRICE - $ 3,000.00$ 8,900.00
FacebookTwitterLinkedinEmail

Report

Description

Loyalty Management Market size was valued at 8.76 Million in 2021 and is estimated to reach 23.74 Million by 2028, at a CAGR of 15.3% during the forecast period 2022 to 2028. Growing need for competitive differentiation, increasing penetration of smartphones in B2C loyalty programs, huge awareness regarding loyalty programs, increased focus on customer experience management, growing adoption of multi-channel program, rapidly growing number of card holders and increasing innovations in technology are some key factors fostering the market growth. However, factors such as lack of knowledge about loyalty program benefits and failure to develop successful loyalty programs are hampering the market growth.Location. A loyalty program fails because of a lack of awareness. Customer participation can be challenging for loyalty programs because most customers don’t know where they stand within a program. According to the recent studies, only 30% of shoppers know exactly how many points and rewards they’ve earned in a loyalty program. Comparatively, 18% don’t know how much they’ve earned at all. This is a serious problem for brands that offer or participate in a loyalty program. More than 50% of users say that without having access to their program information most of their rewards will go unused or expire because they’re not even aware they have a reward. This loss can create several problems including less purchasing motivation, sif a customer doesn’t know about something they have, they’re going to be less motivated to buy with a brand or company. Global loyalty management market is surging owing to frequent acquisitions and launchings by the market players. For Instance, in February 2019, IBM (US) partnered with BUCKiTDREAM to improve the personalized brand engagement experiences of BUCKiTDREAM’s customers.

Loyalty Management Market

MARKET SUMMARY
-
15.3% CAGR
  • Study Period– 2022 – 2028
  • Base Year– 2021
  • CAGR– 15.3%
  • Largest Market– North America
  • Fastest Growing Market– Asia Pacific

Loyalty Management Market

  • Global loyalty management market report gives comprehensive outlook on loyalty management across the globe with special emphasis on key regions such as North America, Europe, Asia Pacific, Latin America, and Middle East and Africa.
  • The report on global loyalty management market gives historical, current, and future market sizes (US$ Mn) on the basis of delivery type, organization size, deployment mode, end user and region.
  • This report studies global loyalty management market dynamics elaborately to identify the current trends & drivers, future opportunities and possible challenges to the key stakeholders operating in the market.
  • Key stakeholders of the global loyalty management market report include suppliers, manufacturers, marketers, policy makers, and healthcare service providers engaged in global loyalty management products.
Market Key Players
  • IBM (US)
  • Aimia (Canada)
  • SAP (Germany)
  • Oracle (US)
  • Tibco (US)
  • Salesforce (US)
  • Capillary (Singapore)
  • ICF Next (US)
  • Antavo (Singapore)
Growth

Loyalty Management Market

Customer loyalty programs are a boon for retailers and ecommerce merchants looking to maximize customer engagement and retention. However, a loyalty rewards program is only as good as the number of customers who’re actively using and engaging with it. Launching a customer loyalty program is easy but promoting it is where most businesses go wrong. The loyalty program should be promoted aggressively and integrated into every facet of business to reap maximum benefits from the rewards program. Loyalty programs are a tremendous benefit to building and maintaining customer relationships with brands and publishers alike. These programs help provide insights into customer preferences and behaviors, can increase customer satisfaction and provides an opportunity to create engaging touchpoints and opportunities to drive sales. There are many tangible benefits that brands and publishers can gain from activating awareness tactics to their loyalty programs.


North-America Got Significant Share

Loyalty Management Market

North America accounted for larger revenue share in global loyalty management market with considerable CAGR due to increasing demand from various end users and the presence of a large number of enterprises. In addition, Asia Pacific held considerable market share during estimated period owing to improvements of mobile technology and applications in emerging economies countries. Also, China and Japan are the main contributors for the market growth in this region as there is an increasing acceptance rate of these systems to resolve difficult queries by customers.

Latin America
Latin-America
North-America
North-America
Europe
Europe
Asia Pacific
Asia-Pacific
Middle East
Middle East

Key

Key Findings of the Report

  • Global loyalty management market expanding at significant CAGR over 2022 to 2028 owing to huge awareness regarding loyalty programs
  • Based on delivery type, standalone program segment accounted for larger market revenue share in 2021 and projected gain market revenue share over the forecast period
  • Players focusing on innovation of newer products and collaboration strategies to retain market position in global loyalty management market

Key

Key Features of the Report

Loyalty Management Market Segmentation


Location

GEOGRAPHY


Report

Table Of Content

  1. Executive Summary
  2. Global Loyalty Management Market Introduction
    • Global Loyalty Management Market – Taxonomy
    • Global Loyalty Management Market –Definitions
      • Delivery Type
      • Organization Size
      • Deployment Mode
      • End User
  3. Global Loyalty Management Market Dynamics
    • Drivers
    • Restraints
    • Opportunities/Unmet Needs of the Market
    • Trends
    • Global Loyalty Management Market Dynamic Factors – Impact Analysis
    • Global Loyalty Management Market – Competition Landscape
  4. Global Loyalty Management Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026
    • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
    • Year-over-Year (Y-o-Y) Growth Analysis (%)
    • Market Opportunity Analysis
  5. Global Loyalty Management Market, By Delivery Type, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
    • Standalone Program
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Managed Platform
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
  1. Global Loyalty Management Market Forecast, By Organization Size, 2015 – 2019 and Forecast, 2020 – 2026
    • Large Enterprises
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • SMES
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
  1. Global Loyalty Management Market Forecast, By Deployment Mode, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
    • On-Premises
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Cloud Based
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
  1. Global Loyalty Management Market Forecast, By End User, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
    • BFSI
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Automotive
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Aviation
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Retail and Consumer Goods
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Media and Entertainment
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Hospitality
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Others
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
  1. Global Loyalty Management Market Forecast, By Region, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
    • North America
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Europe
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Asia-Pacific
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Latin America
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Middle East and Africa
      • Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Global Loyalty Management Market – Opportunity Analysis Index, By Delivery Type, Organization Size, Deployment Mode, End User and Region, 2020 – 2026
  2. North America Loyalty Management Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
    • Delivery Type Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%)
      • Standalone Program
      • Managed Platform
    • Organization Size Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • Large Enterprises
      • SMES
    • Deployment Mode Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • On-Premises
      • Cloud Based
    • End User Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • BFSI
      • Automotive
      • Aviation
      • Retail and Consumer Goods
      • Media and Entertainment
      • Hospitality
      • Others
    • Country Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%)
      • US.
      • Canada
    • North America Loyalty Management Market – Opportunity Analysis Index, By Delivery Type, Organization Size, Deployment Mode, End User and Country, 2020 – 2026
    • North America Loyalty Management Market Dynamics – Trends
  3. Europe Loyalty Management Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
    • Delivery Type Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%)
      • Standalone Program
      • Managed Platform
    • Organization Size Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • Large Enterprises
      • SMES
    • Deployment Mode Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • On-Premises
      • Cloud Based
    • End User Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • BFSI
      • Automotive
      • Aviation
      • Retail and Consumer Goods
      • Media and Entertainment
      • Hospitality
      • Others
    • Country Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%)
      • Germany
      • UK
      • France
      • Spain
      • Italy
      • Russia
      • Poland
      • Rest of Europe
    • Europe Loyalty Management Market – Opportunity Analysis Index, By Delivery Type, Organization Size, Deployment Mode, End User and Country, 2020 – 2026
    • Europe Loyalty Management Market Dynamics – Trends
  4. Asia-Pacific Loyalty Management Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
    • Delivery Type Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%)
      • Standalone Program
      • Managed Platform
    • Organization Size Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • Large Enterprises
      • SMES
    • Deployment Mode Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • On-Premises
      • Cloud Based
    • End User Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • BFSI
      • Automotive
      • Aviation
      • Retail and Consumer Goods
      • Media and Entertainment
      • Hospitality
      • Others
    • Country Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%)
      • Japan
      • China
      • India
      • ASEAN
      • Australia & New Zealand
      • Rest of Asia-Pacific
    • Asia-Pacific Loyalty Management Market – Opportunity Analysis Index, By Delivery Type, Organization Size, Deployment Mode, End User and Country, 2020 – 2026
    • Asia-Pacific Loyalty Management Market Dynamics – Trends
  5. Latin America Loyalty Management Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
    • Delivery Type Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%)
      • Standalone Program
      • Managed Platform
    • Organization Size Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • Large Enterprises
      • SMES
    • Deployment Mode Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • On-Premises
      • Cloud Based
    • End User Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • BFSI
      • Automotive
      • Aviation
      • Retail and Consumer Goods
      • Media and Entertainment
      • Hospitality
      • Others
    • Country Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%)
      • Brazil
      • Mexico
      • Argentina
      • Rest of Latin America
    • Latin America Loyalty Management Market – Opportunity Analysis Index, By Delivery Type, Organization Size, Deployment Mode, End User and Country, 2020 – 2026
    • Latin America Loyalty Management Market Dynamics – Trends
  6. Middle East and Africa Loyalty Management Market Analysis, 2015 – 2019 and Forecast, 2020 – 2026 (Revenue, USD Mn)
    • Delivery Type Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%)
      • Standalone Program
      • Managed Platform
    • Organization Size Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • Large Enterprises
      • SMES
    • Deployment Mode Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • On-Premises
      • Cloud Based
    • End User Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • BFSI
      • Automotive
      • Aviation
      • Retail and Consumer Goods
      • Media and Entertainment
      • Hospitality
      • Others
    • Country Analysis 2015 – 2019 and Forecast 2020 – 2026 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%)
      • Gulf Cooperation Council (GCC) Countries
      • Israel
      • South Africa
      • Rest of MEA
    • MEA Loyalty Management Market – Opportunity Analysis Index, By Delivery Type, Organization Size, Deployment Mode, End User and Country, 2020 – 2026
    • MEA Loyalty Management Market Dynamics – Trends
  7. Competition Landscape
    • Strategic Dashboard of Top Market Players
    • Company Profiles (Introduction, Financial Analysis, Organization Size & Organization Size Offerings, Key/ Developments, Strategies, and SWOT Analysis)
      • IBM (US)
      • Aimia (Canada)
      • SAP (Germany)
      • Oracle (US)
      • Tibco (US)
      • Salesforce (US)
      • Capillary (Singapore)
      • ICF Next (US)
      • Antavo (Singapore)
      • Blue Ocean (Canada)
      • Kobie Marketing (US)
      • Epsilon (US)
  1. Research Methodology

Key Assumptions and Acronyms


Report

Company Profile

  • IBM (US)
  • Aimia (Canada)
  • SAP (Germany)
  • Oracle (US)
  • Tibco (US)
  • Salesforce (US)
  • Capillary (Singapore)
  • ICF Next (US)
  • Antavo (Singapore)
  • Blue Ocean (Canada)
  • Kobie Marketing (US)
  • Epsilon (US)

Description

Loyalty Management Market size was valued at 8.76 Million in 2021 and is estimated to reach 23.74 Million by 2028, at a CAGR of 15.3% during the forecast period 2022 to 2028. Growing need for competitive differentiation, increasing penetration of smartphones in B2C loyalty programs, huge awareness regarding loyalty programs, increased focus on customer experience management, growing adoption of multi-channel program, rapidly growing number of card holders and increasing innovations in technology are some key factors fostering the market growth. However, factors such as lack of knowledge about loyalty program benefits and failure to develop successful loyalty programs are hampering the market growth.Location. A loyalty program fails because of a lack of awareness. Customer participation can be challenging for loyalty programs because most customers don’t know where they stand within a program. According to the recent studies, only 30% of shoppers know exactly how many points and rewards they’ve earned in a loyalty program. Comparatively, 18% don’t know how much they’ve earned at all. This is a serious problem for brands that offer or participate in a loyalty program. More than 50% of users say that without having access to their program information most of their rewards will go unused or expire because they’re not even aware they have a reward. This loss can create several problems including less purchasing motivation, sif a customer doesn’t know about something they have, they’re going to be less motivated to buy with a brand or company. Global loyalty management market is surging owing to frequent acquisitions and launchings by the market players. For Instance, in February 2019, IBM (US) partnered with BUCKiTDREAM to improve the personalized brand engagement experiences of BUCKiTDREAM’s customers.

ASIA PACIFIC OFFICE

Precision Business Insights, 5th Floor, Mohan’s Elite, Opp : Bharat Petroleum Pump, Khanamet Road, Hitech City, Hyderabad – 500084

EUROPE OFFICE

Precision Business Insights, Kemp House, 152 – 160 City Road, London EC1V 2NX