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Green Tea Market: By Type, By Flavor Type By Distribution Channel Type and Region Forecast 2019-2030
Green Tea Marke size was valued at US$ 14.5 billion in 2023. It is expected to reach a value of US$ 23.2 billion by 2030, growing at a CAGR of 7.1% from 2024 to 2030. The global market report provides a detailed overview of the Market, segmented by type, flavor type, and distribution channel type. By type, the market has been segmented into Green Tea Bags, Green Tea Instant Mixes, Iced Green Tea, Loose Leaf, and Others. The Loose Leaf segment is likely to be the largest and fastest-growing in terms of various types. The market has been segmented by flavor type: Lemon, Aloe Vera, Cinnamon, Vanilla, Basil, and Others. The Lemon segment is expected to hold a significant revenue share over the forecast period. Based on distribution channel type, the market is segmented into Super Markets & Hyper Markets, Convenience Stores, Online, and Others. According to precision business insights, the Super Markets & Hyper Markets segment is predicted to register the fastest growth rate during the forecast period.
Study Period
2025-2031Base Year
2024CAGR
7.1%Largest Market
North-AmericanFastest Growing Market
Asia-Pacific
Rising consumer awareness about the health benefits of green tea and a growing focus on leading a healthy lifestyle are two key factors expected to drive market expansion. Furthermore, the rapidly expanding number of cases of obesity and persons suffering from cardiovascular ailments is expected to increase the demand for green tea worldwide.
Report Benchmarks |
Details |
Report Study Period |
2025-2031 |
Market Size in 2023 |
US$ 14.5 billion |
Market Size in 2030 |
US$ 23.2 billion |
Market CAGR |
7.1% |
By Type |
|
By Flavor Type |
|
By Distribution Channel |
|
By Region |
|
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The green tea market size was valued at US$ 14.5 billion in 2023. It is expected to reach a value of US$ 23.2 billion by 2030, growing at a CAGR of 7.1% from 2024-2030
The market key players are: Celestial Seasonings Finlays Beverages Ltd. Frontier Natural Products Co-Op. Tata Global Beverages The Coca-Cola Company Unilever Cape Natural Tea Products Associated British Foods LLC Arizona Beverage Company AMORE Pacific Corp
The market has been classified into North America, Asia Pacific, Europe, Latin America, Middle East and Africa, and the rest of MEA.
1. Executive Summary |
2. Global Green Tea Market Introduction |
2.1. Global Green Tea Market Taxonomy |
2.2. Global Green Tea Market Definitions |
2.2.1. By Type |
2.2.2. By Flavor Type |
2.2.3. By Distribution Channel Type |
2.2.4. By Region |
3. Global Green Tea Market Dynamics |
3.1. Drivers |
3.2. Restraints |
3.3. Opportunities/Unmet Needs of the Market |
3.4. Trends |
3.5. Global Green Tea Market Dynamic Factors - Impact Analysis |
3.6. Global Green Tea Market Competition Landscape |
4. Global Green Tea Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 |
4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) |
4.3. Market Opportunity Analysis |
5. Global Green Tea Market, By Type, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
5.1. Green Tea Bags |
5.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
5.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.1.3. Market Opportunity Analysis |
5.2. Green Tea Instant Mixes |
5.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
5.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.2.3. Market Opportunity Analysis |
5.3. Iced Green Tea |
5.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
5.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.3.3. Market Opportunity Analysis |
5.4. Loose Leaf |
5.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
5.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.4.3. Market Opportunity Analysis |
5.5. Others |
5.5.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
5.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.5.3. Market Opportunity Analysis |
6. Global Green Tea Market, By Flavor Type, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
6.1. Lemon |
6.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
6.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.1.3. Market Opportunity Analysis |
6.2. Aloe Vera |
6.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
6.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.2.3. Market Opportunity Analysis |
6.3. Cinnamon |
6.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
6.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.3.3. Market Opportunity Analysis |
6.4. Vanilla |
6.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
6.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.4.3. Market Opportunity Analysis |
6.5. Basil |
6.5.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
6.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.5.3. Market Opportunity Analysis |
6.6. Others |
6.6.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
6.6.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.6.3. Market Opportunity Analysis |
7. Global Green Tea Market, By Distribution Channel, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
7.1. Super Markets and Hyper Markets |
7.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
7.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
7.1.3. Market Opportunity Analysis |
7.2. Convenience Stores |
7.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
7.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
7.2.3. Market Opportunity Analysis |
7.3. Online |
7.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
7.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
7.3.3. Market Opportunity Analysis |
7.4. Others |
7.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
7.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
7.4.3. Market Opportunity Analysis |
8. Global Green Tea Market Forecast, By Region, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
8.1. North America |
8.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
8.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.1.3. Market Opportunity Analysis |
8.2. Europe |
8.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
8.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.2.3. Market Opportunity Analysis |
8.3. Asia-Pacific |
8.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
8.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.3.3. Market Opportunity Analysis |
8.4. Latin America |
8.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
8.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.4.3. Market Opportunity Analysis |
8.5. Middle East and Africa |
8.5.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
8.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.5.3. Market Opportunity Analysis |
8.6. Global Green Tea Market - Opportunity Analysis Index, By End-User Industry, End-User Industry, and Region, 2024 - 2030 |
9. North America Green Tea Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
9.1. Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
9.1.1. Green Tea Bags |
9.1.2. Green Tea Instant Mixes |
9.1.3. Iced Green Tea |
9.1.4. Loose Leaf |
9.1.5. Others |
9.2. Flavor Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
9.2.1. Lemon |
9.2.2. Aloe Vera |
9.2.3. Cinnamon |
9.2.4. Vanilla |
9.2.5. Basil |
9.2.6. Others |
9.3. Distribution Channel Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
9.3.1. Supermarkets and Hypermarkets |
9.3.2. Convenience Stores |
9.3.3. Online |
9.3.4. Others |
9.4. Country Analysis 2020 - 2024 and Forecast 2025 - 2031Â by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
9.4.1. U.S. |
9.4.2. Canada |
9.5. North America Green Tea Market - Opportunity Analysis Index, By Type, By Flavor Type, By Distribution Channel and Country, 2024 - 2030 |
9.6. North America Green Tea Market Dynamics Trends |
10. Europe Green Tea Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn) |
10.1. Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
10.1.1. Green Tea Bags |
10.1.2. Green Tea Instant Mixes |
10.1.3. Iced Green Tea |
10.1.4. Loose Leaf |
10.1.5. Others |
10.2. Flavor Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
10.2.1. Lemon |
10.2.2. Aloe Vera |
10.2.3. Cinnamon |
10.2.4. Vanilla |
10.2.5. Basil |
10.2.6. Others |
10.3. Distribution Channel Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
10.3.1. Supermarkets and Hypermarkets |
10.3.2. Convenience Stores |
10.3.3. Online |
10.3.4. Others |
10.4. Country Analysis 2020 - 2024 and Forecast 2025 - 2031Â by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
10.4.1. Germany |
10.4.2. UK |
10.4.3. France |
10.4.4. Spain |
10.4.5. Italy |
10.4.6. Russia |
10.4.7. Poland |
10.4.8. Rest of Europe |
10.5. Europe Green Tea Market - Opportunity Analysis Index, By Type, By Flavor Type, By Distribution Channel and Country, 2024 - 2030 |
10.6. Europe Green Tea Market Dynamics Trends |
11. Asia-Pacific Green Tea Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
11.1. Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
11.1.1. Green Tea Bags |
11.1.2. Green Tea Instant Mixes |
11.1.3. Iced Green Tea |
11.1.4. Loose Leaf |
11.1.5. Others |
11.2. Flavor Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
11.2.1. Lemon |
11.2.2. Aloe Vera |
11.2.3. Cinnamon |
11.2.4. Vanilla |
11.2.5. Basil |
11.2.6. Others |
11.3. Distribution Channel Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
11.3.1. Supermarkets and Hypermarkets |
11.3.2. Convenience Stores |
11.3.3. Online |
11.3.4. Others |
11.4. Country Analysis 2020 - 2024 and Forecast 2025 - 2031Â by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
11.4.1. Japan |
11.4.2. China |
11.4.3. India |
11.4.4. ASEAN |
11.4.5. Australia & New Zealand |
11.4.6. Rest of Asia-Pacific |
11.5. Asia-Pacific Green Tea Market - Opportunity Analysis Index, By Product, By By Flavor Type, and Country, 2024 - 2030 |
11.6. Asia-Pacific Green Tea Market Dynamics Trends |
12. Latin America Green Tea Market Analysis, 2019 - 2023 and Forecast, 2020 2026 |
12.1. Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
12.1.1. Green Tea Bags |
12.1.2. Green Tea Instant Mixes |
12.1.3. Iced Green Tea |
12.1.4. Loose Leaf |
12.1.5. Others |
12.2. Flavor Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
12.2.1. Lemon |
12.2.2. Aloe Vera |
12.2.3. Cinnamon |
12.2.4. Vanilla |
12.2.5. Basil |
12.2.6. Others |
12.3. Distribution Channel Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
12.3.1. Supermarkets and Hypermarkets |
12.3.2. Convenience Stores |
12.3.3. Online |
12.3.4. Others |
12.4. Country Analysis 2020 - 2024 and Forecast 2025 - 2031Â by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
12.4.1. Brazil |
12.4.2. Mexico |
12.4.3. Argentina |
12.4.4. Rest of Latin America |
12.5. Latin America Green Tea Market - Opportunity Analysis Index, By Product, By By Flavor Type, and Country, 2024 - 2030 |
12.6. Latin America Green Tea Market Dynamics Trends |
13. Middle East and Africa Green Tea Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031 (Revenue, USD Mn ) |
13.1. Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
13.1.1. Green Tea Bags |
13.1.2. Green Tea Instant Mixes |
13.1.3. Iced Green Tea |
13.1.4. Loose Leaf |
13.1.5. Others |
13.2. Flavor Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
13.2.1. Lemon |
13.2.2. Aloe Vera |
13.2.3. Cinnamon |
13.2.4. Vanilla |
13.2.5. Basil |
13.2.6. Others |
13.3. Distribution Channel Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
13.3.1. Supermarkets and Hypermarkets |
13.3.2. Convenience Stores |
13.3.3. Online |
13.3.4. Others |
13.4. Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
13.4.1. Gulf Cooperation Council (GCC) Countries |
13.4.2. Israel |
13.4.3. South Africa |
13.4.4. Rest of MEA |
13.5. MEA Green Tea Market - Opportunity Analysis Index, By Type, By Flavor Type, By Distribution Channel and Country, 2024 - 2030 |
13.6. MEA Green Tea Market Dynamics Trends |
14. Competition Landscape |
14.1. Strategic Dashboard of Top Market Players |
14.2. Company Profiles (Introduction, Financial Analysis, Product & Service Offerings, Key Developments, Strategies, and SWOT Analysis) |
14.2.1. Celestial Seasonings |
14.2.2. Finlays Beverages Ltd. |
14.2.3. Frontier Natural Products Co-Op. |
14.2.4. Tata Global Beverages |
14.2.5. The Coca-Cola Company |
14.2.6. Unilever |
14.2.7. Cape Natural Tea Products |
14.2.8. Associated British Foods LLC |
14.2.9. Arizona Beverage Company |
14.2.10. AMORE Pacific Corp |
15. Research Methodology |
16. Key Assumptions and Acronyms |
Key Market Players