Hair Care Market size was valued at US$ 95.2 billion in 2023 and is poised to reach a value of US$ 124.6 billion by 2030, growing at a CAGR of 6.3% from 2024 to 2030. The global market provides a detailed overview of the market and that can be segmented by type and distribution channel. By type, the market has been segmented into shampoo, conditioner, hair loss treatment products, hair colorants, hair styling products, perms and relaxants, and others. The hair colorants segment is likely to be the fastest-growing segment in the market. On the basis of distribution channels, the market is segregated into hypermarkets/supermarkets, specialty stores, online stores, pharmacies/drug stores, convenience stores and other distribution channels. The hypermarket/supermarket segment held a considerable market share during the estimated period.
Study Period
2024-2030Base Year
2023CAGR
6.3%Largest Market
Asia-PacificFastest Growing Market
North-America
With the high demand for natural ingredients, many companies in the market are manufacturing goods with nature-inspired components, such as plant-inspired and premium botanical ingredients. Because of their widespread use, conditioners and shampoos, serums and oils, and styling are among the organic hair care product types that account for the bulk of the market share in the global market.
Asia Pacific market is expected to witness the highest market share during the forecast period. Consumer preferences for hair and scalp care, as well as new brands joining the market in the region, are projected to boost the regional market.
In China, the world's second-largest market, hair care products are sold. Tier one megacities in China are the most prevalent users of premium hair care products, with inland tier two and tier three cities coming up. This tendency is projected to continue as the middle class grows and purchases of consumer items increase.
Latin America
Europe
Asia Pacific
Middle East
North America
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Report Benchmarks |
Details |
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Report Study Period |
2024-2030 |
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Market Size in 2023 |
US$ 95.2 billion |
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Market Size in 2030 |
US$ 124.6 billion |
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Market CAGR |
6.3% |
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By Type |
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By Distribution Channel |
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By Region |
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The global hair care market size was valued at US$ 95.2 billion in 2023 and is projected to grow at a CAGR of 6.3% from 2024 to 2030.
The major players in the global hair care market are Amway, Beiersdorf AG, Johnson & Johnson Services, Inc., Kao Corporation, L'Oreal SA, Oriflame Cosmetics AG, Procter & Gamble Co., Revlon Inc., Shiseido Company, Limited and Unilever.
Asia Pacific is the fastest-growing region for hair care market
| 1. Executive Summary |
| 2. Global Hair Care Market Introduction |
| 2.1. Global Hair Care Market - Taxonomy |
| 2.2. Global Hair Care Market -Definitions |
| 2.2.1. By Type |
| 2.2.2. By Distribution Channel |
| 2.2.3. By Region |
| 3. Global Hair Care Market Dynamics |
| 3.1. Drivers |
| 3.2. Restraints |
| 3.3. Opportunities/Unmet Needs of the Market |
| 3.4. Trends |
| 3.5. Global Hair Care Market Dynamic Factors - Impact Analysis |
| 3.6. Global Hair Care Market - Competition Landscape |
| 4. Global Hair Care Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 |
| 4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) |
| 4.3. Market Opportunity Analysis |
| 5. Global Hair Care Market, By Type, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 5.1. Shampoo |
| 5.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 5.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.1.3. Market Opportunity Analysis |
| 5.2. Conditioner |
| 5.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 5.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.2.3. Market Opportunity Analysis |
| 5.3. Hair Loss Treatment Products |
| 5.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 5.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.3.3. Market Opportunity Analysis |
| 5.4. Hair Colorants |
| 5.4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 5.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.4.3. Market Opportunity Analysis |
| 5.5. Hair Styling Products |
| 5.5.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 5.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.5.3. Market Opportunity Analysis |
| 5.6. Perms and Relaxants |
| 5.6.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 5.6.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.6.3. Market Opportunity Analysis |
| 5.7. Others |
| 5.7.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 5.7.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.7.3. Market Opportunity Analysis |
| 6. Global Hair Care Market, By Distribution Channel, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 6.1. Hypermarket/Supermarket |
| 6.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 6.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 6.1.3. Market Opportunity Analysis |
| 6.2. Specialty Store |
| 6.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 6.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 6.2.3. Market Opportunity Analysis |
| 6.3. Online Stores |
| 6.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 6.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 6.3.3. Market Opportunity Analysis |
| 6.4. Pharmacies/ Drug Stores |
| 6.4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 6.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 6.4.3. Market Opportunity Analysis |
| 6.5. Convenience Stores |
| 6.5.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 6.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 6.5.3. Market Opportunity Analysis |
| 6.6. Other Distribution Channels |
| 6.6.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 6.6.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 6.6.3. Market Opportunity Analysis |
| 7. Global Hair Care Market Forecast, By Region, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 7.1. North America |
| 7.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 7.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.1.3. Market Opportunity Analysis |
| 7.2. Europe |
| 7.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 7.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.2.3. Market Opportunity Analysis |
| 7.3. Asia-Pacific |
| 7.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 7.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.3.3. Market Opportunity Analysis |
| 7.4. Latin America |
| 7.4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 7.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.4.3. Market Opportunity Analysis |
| 7.5. Middle East and Africa |
| 7.5.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 7.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.5.3. Market Opportunity Analysis |
| 7.6. Global Hair Care Market - Opportunity Analysis Index, By Type, Distribution Channel, and Region, 2024 - 2030 |
| 8. North America Hair Care Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 8.1. Type Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 8.1.1. Shampoo |
| 8.1.2. Conditioner |
| 8.1.3. Hair Loss Treatment Products |
| 8.1.4. Hair Colorants |
| 8.1.5. Hair Styling Products |
| 8.1.6. Perms and Relaxants |
| 8.1.7. Others |
| 8.2. Distribution Channel Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 8.2.1. Hypermarket/Supermarket |
| 8.2.2. Specialty Store |
| 8.2.3. Online Stores |
| 8.2.4. Pharmacies/ Drug Stores |
| 8.2.5. Convenience Stores |
| 8.2.6. Other Distribution Channels |
| 8.3. Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 8.3.1. USA |
| 8.3.2. Canada |
| 8.4. North America Hair Care Market - Opportunity Analysis Index, By Type, Distribution Channel, and Country, 2024 - 2030 |
| 8.5. North America Hair Care Market Dynamics - Trends |
| 9. Europe Hair Care Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 9.1. Type Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 9.1.1. Shampoo |
| 9.1.2. Conditioner |
| 9.1.3. Hair Loss Treatment Products |
| 9.1.4. Hair Colorants |
| 9.1.5. Hair Styling Products |
| 9.1.6. Perms and Relaxants |
| 9.1.7. Others |
| 9.2. Distribution Channel Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 9.2.1. Hypermarket/Supermarket |
| 9.2.2. Specialty Store |
| 9.2.3. Online Stores |
| 9.2.4. Pharmacies/ Drug Stores |
| 9.2.5. Convenience Stores |
| 9.2.6. Other Distribution Channels |
| 9.3. Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 9.3.1. Germany |
| 9.3.2. UK |
| 9.3.3. France |
| 9.3.4. Spain |
| 9.3.5. Italy |
| 9.3.6. Russia |
| 9.3.7. Rest of Europe |
| 9.4. Europe Hair Care Market - Opportunity Analysis Index, By Type, Distribution Channel, and Country, 2024 - 2030 |
| 9.5. Europe Hair Care Market Dynamics - Trends |
| 10. Asia-Pacific Hair Care Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 10.1. Type Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 10.1.1. Shampoo |
| 10.1.2. Conditioner |
| 10.1.3. Hair Loss Treatment Products |
| 10.1.4. Hair Colorants |
| 10.1.5. Hair Styling Products |
| 10.1.6. Perms and Relaxants |
| 10.1.7. Others |
| 10.2. Distribution Channel Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 10.2.1. Hypermarket/Supermarket |
| 10.2.2. Specialty Store |
| 10.2.3. Online Stores |
| 10.2.4. Pharmacies/ Drug Stores |
| 10.2.5. Convenience Stores |
| 10.2.6. Other Distribution Channels |
| 10.3. Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 10.3.1. China |
| 10.3.2. India |
| 10.3.3. Japan |
| 10.3.4. ASEAN |
| 10.3.5. Australia & New Zealand |
| 10.3.6. Rest of Asia-Pacific |
| 10.4. Asia-Pacific Hair Care Market - Opportunity Analysis Index, By Type, Distribution Channel, and Country, 2024 - 2030 |
| 10.5. Asia-Pacific Hair Care Market Dynamics - Trends |
| 11. Latin America Hair Care Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 11.1. Type Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 11.1.1. Shampoo |
| 11.1.2. Conditioner |
| 11.1.3. Hair Loss Treatment Products |
| 11.1.4. Hair Colorants |
| 11.1.5. Hair Styling Products |
| 11.1.6. Perms and Relaxants |
| 11.1.7. Others |
| 11.2. Distribution Channel Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 11.2.1. Hypermarket/Supermarket |
| 11.2.2. Specialty Store |
| 11.2.3. Online Stores |
| 11.2.4. Pharmacies/ Drug Stores |
| 11.2.5. Convenience Stores |
| 11.2.6. Other Distribution Channels |
| 11.3. Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 11.3.1. Brazil |
| 11.3.2. Mexico |
| 11.3.3. Argentina |
| 11.3.4. Rest of Latin America |
| 11.4. Latin America Hair Care Market - Opportunity Analysis Index, By Type, Distribution Channel, and Country, 2024 - 2030 |
| 11.5. Latin America Hair Care Market Dynamics - Trends |
| 12. Middle East and Africa Hair Care Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) |
| 12.1. Type Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 12.1.1. Shampoo |
| 12.1.2. Conditioner |
| 12.1.3. Hair Loss Treatment Products |
| 12.1.4. Hair Colorants |
| 12.1.5. Hair Styling Products |
| 12.1.6. Perms and Relaxants |
| 12.1.7. Others |
| 12.2. Distribution Channel Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 12.2.1. Hypermarket/Supermarket |
| 12.2.2. Specialty Store |
| 12.2.3. Online Stores |
| 12.2.4. Pharmacies/ Drug Stores |
| 12.2.5. Convenience Stores |
| 12.2.6. Other Distribution Channels |
| 12.3. Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 12.3.1. Gulf Cooperation Council (GCC) Countries |
| 12.3.2. Israel |
| 12.3.3. South Africa |
| 12.3.4. Rest of MEA |
| 12.4. MEA Hair Care Market - Opportunity Analysis Index, By Type, Distribution Channel, and Country, 2024 - 2030 |
| 12.5. MEA Hair Care Market Dynamics - Trends |
| 13. Competition Landscape |
| 13.1. Strategic Dashboard of Top Market Players |
| 13.2. Company Profiles (Introduction, Financial Analysis, Type Offerings, Key Developments, Strategies, and SWOT Analysis) |
| 13.2.1. L'Oréal S.A. (Clichy, France) |
| 13.2.2. Coty Inc. (Amsterdam, North-Holland) |
| 13.2.3. Henkel AG & Co. KGaA (Düsseldorf, Germany) |
| 13.2.4. Unilever PLC (London, United Kingdom) |
| 13.2.5. The Procter & Gamble Company (Ohio, United States) |
| 13.2.6. Revlon, Inc. (New York, United States) |
| 13.2.7. Kao Corporation (Tokyo, Japan) |
| 13.2.8. Natura & Co. (State of São Paulo, Brazil) |
| 13.2.9. Johnson & Johnson (New Jersey, United States) |
| 13.2.10. Aveda Corporation (Minnesota, United States) |
| 14. Research Methodology |
| 15. Key Assumptions and Acronyms |
Key Market Players
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