Herbal Medicine Market Size, Share, Growth, Trends, and Industry Analysis: By Product Type (Tablet &Capsule, Powder, Extract, Syrup, and Others), By Category Type (Herbal Pharmaceuticals, Herbal Functional Foods, Herbal Beauty Products, and Herbal Dietary Supplements), By Source (Leaves, Roots, Bark, Fruits, and Others), By Distribution Channel (Hospitals Retail & Pharmacies, and E-Commerce), and Region Forecast 2019-2030.

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Herbal Medicine Market size was valued at USD 168.3 billion in 2023 and growing at a CAGR of 7.0% from 2024-2030. The market is fuelled by several key factors such as increased consumer awareness and preference, rising incidence of chronic diseases, traditional and cultural practices, growing research and evidence, increasing availability and accessibility, the shift towards preventive healthcare, consumer preference for personalized medicine, regulatory support, and quality standards innovations in herbal product development. Exporters of natural components from underdeveloped nations hoping to grow into developed ones have bright futures in cosmetics.

The cosmetics industry is witnessing a surge in demand for natural components due to consumers increasing consciousness about natural cosmetic goods and cosmetic businesses' endeavours to substitute synthetic ingredients with natural herbal alternatives. It is predicted that the growth demand for natural components in cosmetics and toiletries will continue for some time. As raw material procurement becomes more sustainable and customer preferences shift toward natural components, cosmetic firms are actively replacing synthetic chemicals with natural ones.

The market for herbal medicines is predicted to rise due to the high demand for personal care, cosmetics, and toiletries free of dangerous chemicals. The use of herbal medications as alternatives to antibiotics has grown within the past ten years. Both individuals and medical professionals are growing more and more accustomed to using herbal products. In wealthy nations, between 10 and 50 percent of individuals frequently utilize herbal products in one way or another, according to the World Health Organization.

The primary justification for using herbal remedies instead of synthetic ones is their higher level of immunity. In underdeveloped countries, the most typical causes for using these medications include cold and cough, mental and gastrointestinal disorders, and painful conditions like stiffness, rheumatic diseases, and joint discomfort. The growing popularity of using herbal supplements

Herbal Medicine Market Key Developments:

  • In March 2021:  In March 2021, Lotus Botanicals is a brand developed by Lotus, one of India's most well-known beauty firms. Consumers will be able to order Lotus Botanicals' selection of skin and hair care products exclusively through Lotus Botanicals and various third-party eCom channels through this e-commerce brand.
  • In November 2020: The antiviral immunity-booster pills 'Viromune' were introduced by Indian herbal product manufacturer Kunnath Pharmaceuticals in India. The corporation hopes to generate a revenue of USD 266 million over the following three years through launch.

Herbal Medicine Market Summary

Study Period

2024-2030

Base Year

2023

CAGR

7%

Largest Market

North America

Fastest Growing Market

Asia Pacific

Herbal Medicine Market Dynamics

The efficiency and consistency of herbal medications have increased because of developments in extraction and formulation technologies, which have also produced novel dosage forms like sustained-release formulations and nano-emulsions. To prevent adulteration and ensure product integrity, analytical techniques such as chromatography, spectroscopy, and DNA barcoding allow for precise identification, authentication, and quality control of herbal raw ingredients and final products. To make it easier for customers to access information on well-liked herbs and supplements, the National Institutes of Health has introduced Herb List, an app with research-based data regarding the efficacy and safety of botanical goods. In addition, the E-commerce category generated the most income. The factors include accessibility in small towns and villages, the widespread use of mobile devices with internet connectivity, and the growing awareness of traditional medicine.

Herbal Medicine Market Segmentation

By Product Type

  • Tablet &Capsule
  • Powder
  • Extract
  • Syrup
  • Others

By Category Type

  • Herbal Pharmaceuticals
  • Herbal Functional Foods
  • Herbal Beauty Products
  • Herbal Dietary Supplements

By Source

  • Leaves
  • Roots
  • Bark
  • Fruits
  • Others

By Distribution Channel

  • Hospitals
  • Retail & Pharmacies
  • E-Commerce

Frequently Asked Questions

The herbal medicine market was valued at USD 168.3 billion in 2023 and growing at a CAGR of 7.0%.

Increased Consumer Awareness and Preference, Rising Incidence of Chronic Diseases, Traditional and Cultural Practices, and Accessibility, Shift Towards Preventive Healthcare, Consumer Preference for Personalized Medicine, Regulatory Support, and Quality Standards Innovations are the drives in the herbal medicine market.

E-commerce had the largest share of the market.

Market research is segmented based on product type, category type, source, distribution channel, and region.

Asai-Pacific is the fastest-growing region in the herbal medicine market.

Key Features of the Report

  • The herbal medicine market report provides granular level information about the market size, regional market share, historic market (2019-2023), and forecast (2024-2030)
  • The report covers in-detail insights about the competitor’s overview, company share analysis, key market developments, and their key strategies
  • The report outlines drivers, restraints, unmet needs, and trends that are currently affecting the market
  • The report tracks recent innovations, key developments, and start-up details that are actively working in the market
  • The report provides a plethora of information about market entry strategies, regulatory framework, and reimbursement scenario
1.Executive Summary
2.Global Herbal Medicine Market Introduction 
2.1.Global Herbal Medicine Market  - Taxonomy
2.2.Global Herbal Medicine Market  - Definitions
2.2.1.Product Type 
2.2.2.Category Type
2.2.3.Source
2.2.4.Distribution Channel
2.2.5.Region
3.Global Herbal Medicine Market Dynamics
3.1. Drivers
3.2. Restraints
3.3. Opportunities/Unmet Needs of the Market
3.4. Trends
3.5. Product Landscape
3.6. New Product Launches
3.7. Impact of COVID 19 on Market
4.Global Herbal Medicine Market Analysis, 2019 - 2023 and Forecast 2024 - 2030
4.1.  Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
4.2.  Year-Over-Year (Y-o-Y) Growth Analysis (%) 
4.3.  Market Opportunity Analysis 
5.Global Herbal Medicine Market  By Product Type , 2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
5.1. Tablet &Capsule
5.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
5.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.1.3. Market Opportunity Analysis 
5.2. Powder
5.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
5.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.2.3. Market Opportunity Analysis 
5.3. Extract
5.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
5.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.3.3. Market Opportunity Analysis 
5.4. Syrup
5.4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
5.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.4.3. Market Opportunity Analysis 
5.5. Others
5.5.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
5.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.5.3. Market Opportunity Analysis 
6.Global Herbal Medicine Market  By Category Type, 2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
6.1. Herbal Pharmaceuticals
6.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
6.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.1.3. Market Opportunity Analysis 
6.2. Herbal Functional Foods
6.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
6.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.2.3. Market Opportunity Analysis 
6.3. Herbal Beauty Products
6.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
6.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.3.3. Market Opportunity Analysis 
6.4. Herbal Dietary Supplements
6.4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
6.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.4.3. Market Opportunity Analysis 
7.Global Herbal Medicine Market  By Source, 2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
7.1. Leaves
7.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
7.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.1.3. Market Opportunity Analysis 
7.2. Roots
7.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
7.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.2.3. Market Opportunity Analysis 
7.3. Bark
7.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
7.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.3.3. Market Opportunity Analysis 
7.4. Fruits
7.4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
7.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.4.3. Market Opportunity Analysis 
7.5. Others
7.5.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
7.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.5.3. Market Opportunity Analysis 
8.Global Herbal Medicine Market  By Distribution Channel, 2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
8.1. Hospitals
8.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
8.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.1.3. Market Opportunity Analysis 
8.2. Retail & Pharmacies
8.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
8.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.2.3. Market Opportunity Analysis 
8.3. E-Commerce
8.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
8.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.3.3. Market Opportunity Analysis 
9.Global Herbal Medicine Market  By Region, 2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
9.1. North America
9.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
9.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.1.3. Market Opportunity Analysis 
9.2. Europe
9.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
9.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.2.3. Market Opportunity Analysis 
9.3. Asia Pacific (APAC)
9.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
9.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.3.3. Market Opportunity Analysis 
9.4. Middle East and Africa (MEA)
9.4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
9.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.4.3. Market Opportunity Analysis 
9.5. Latin America
9.5.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
9.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.5.3. Market Opportunity Analysis 
10.North America Herbal Medicine Market ,2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
10.1. Product Type  Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.1.1.Tablet &Capsule
10.1.2.Powder
10.1.3.Extract
10.1.4.Syrup
10.1.5.Others
10.2.  Category Type Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.2.1.Herbal Pharmaceuticals
10.2.2.Herbal Functional Foods
10.2.3.Herbal Beauty Products
10.2.4.Herbal Dietary Supplements
10.3.  Source Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.3.1.Leaves
10.3.2.Roots
10.3.3.Bark
10.3.4.Fruits
10.3.5.Others
10.4.  Distribution Channel Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.4.1.Hospitals
10.4.2.Retail & Pharmacies
10.4.3.E-Commerce
10.5.  Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.5.1.United States of America (USA)
10.5.2.Canada
11.Europe Herbal Medicine Market ,2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
11.1. Product Type  Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.1.1.Tablet &Capsule
11.1.2.Powder
11.1.3.Extract
11.1.4.Syrup
11.1.5.Others
11.2.  Category Type Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.2.1.Herbal Pharmaceuticals
11.2.2.Herbal Functional Foods
11.2.3.Herbal Beauty Products
11.2.4.Herbal Dietary Supplements
11.3.  Source Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.3.1.Leaves
11.3.2.Roots
11.3.3.Bark
11.3.4.Fruits
11.3.5.Others
11.4.  Distribution Channel Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.4.1.Hospitals
11.4.2.Retail & Pharmacies
11.4.3.E-Commerce
11.5.  Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.5.1.Germany
11.5.2.France
11.5.3.Italy
11.5.4.United Kingdom (UK)
11.5.5.Spain
12.Asia Pacific (APAC) Herbal Medicine Market ,2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
12.1. Product Type  Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.1.1.Tablet &Capsule
12.1.2.Powder
12.1.3.Extract
12.1.4.Syrup
12.1.5.Others
12.2.  Category Type Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.2.1.Herbal Pharmaceuticals
12.2.2.Herbal Functional Foods
12.2.3.Herbal Beauty Products
12.2.4.Herbal Dietary Supplements
12.3.  Source Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.3.1.Leaves
12.3.2.Roots
12.3.3.Bark
12.3.4.Fruits
12.3.5.Others
12.4.  Distribution Channel Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.4.1.Hospitals
12.4.2.Retail & Pharmacies
12.4.3.E-Commerce
12.5.  Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.5.1.China
12.5.2.India
12.5.3.Australia and New Zealand (ANZ)
12.5.4.Japan
12.5.5.Rest of APAC
13.Middle East and Africa (MEA) Herbal Medicine Market ,2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
13.1. Product Type  Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.1.1.Tablet &Capsule
13.1.2.Powder
13.1.3.Extract
13.1.4.Syrup
13.1.5.Others
13.2.  Category Type Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.2.1.Herbal Pharmaceuticals
13.2.2.Herbal Functional Foods
13.2.3.Herbal Beauty Products
13.2.4.Herbal Dietary Supplements
13.3.  Source Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.3.1.Leaves
13.3.2.Roots
13.3.3.Bark
13.3.4.Fruits
13.3.5.Others
13.4.  Distribution Channel Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.4.1.Hospitals
13.4.2.Retail & Pharmacies
13.4.3.E-Commerce
13.5.  Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.5.1.GCC Countries
13.5.2.South Africa
13.5.3.Rest of MEA
14.Latin America Herbal Medicine Market ,2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
14.1. Product Type  Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.1.1.Tablet &Capsule
14.1.2.Powder
14.1.3.Extract
14.1.4.Syrup
14.1.5.Others
14.2.  Category Type Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.2.1.Herbal Pharmaceuticals
14.2.2.Herbal Functional Foods
14.2.3.Herbal Beauty Products
14.2.4.Herbal Dietary Supplements
14.3.  Source Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.3.1.Leaves
14.3.2.Roots
14.3.3.Bark
14.3.4.Fruits
14.3.5.Others
14.4.  Distribution Channel Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.4.1.Hospitals
14.4.2.Retail & Pharmacies
14.4.3.E-Commerce
14.5.  Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.5.1.Brazil
14.5.2.Mexico
14.5.3.Rest of LA
15. Competition Landscape
15.1.  Market Player Profiles (Introduction, Brand/Product Sales, Financial Analysis, Product Offerings, Key Developments, Collaborations, M & A, Strategies, and SWOT Analysis) 
15.2.1.KPC Products Inc.
15.2.2.NEXIRA
15.2.3.HISHIMO PHARMACEUTICALS
15.2.4.Schaper & Brümmer GmbH & Co. KG
15.2.5.Sydler Group of Companies
15.2.6.21ST Century HealthCare, Inc.
15.2.7.Zoic Pharmaceuticals
15.2.8.Herbally Yours, Inc.
15.2.9.Pharma Nord B.V.
15.2.10.Himalaya Holding Limited
15.2.11.Patanjali Ayurved Limited
16. Research Methodology 
17. Appendix and Abbreviations 
  • KPC Products Inc.
  • NEXIRA
  • HISHIMO PHARMACEUTICALS
  • Schaper & Brümmer GmbH & Co. KG
  • Sydler Group of Companies
  • 21ST Century HealthCare, Inc.
  • Zoic Pharmaceuticals
  • Herbally Yours, Inc.
  • Pharma Nord B.V.
  • Himalaya Holding Limited
  • Patanjali Ayurved Limited

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