Laundry Care Market: By Product Type, By Distribution Channel, and Region Forecast 2019-2030

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Laundry Care Market Size, Share, Growth, Trends, and Global Industry Analysis: By Product Type (Laundry Detergent, Fabric Softener, and Others), By Distribution Channel (Off-line Distribution and On-line Distribution), and Region Forecast 2019-2030

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Laundry Care Market size was valued at US$ 54,829.3 million in 2023 and is poised to grow at a significant CAGR of 5.3% from 2024 and 2030. Rising Demand for laundry detergents owing to increased household expenditure. The soap and detergents industry includes products for washing, viz laundry soaps, and synthetic detergents. Low energy, water consumption, and high-performance values are essential aspects that consumers consider when purchasing automatic washing appliances. Due to the emergence of small pack sizes, rapid urbanization, existing environmental pressures, and price escalation of petrochemical feedstock, the demand for sustainable laundry and dishwashing products is developing swiftly.

Extreme research in household cleaning offers more innovative cleaning solutions. Over half of consumers worldwide favor functionality over natural and multipurpose claims in household care products. The emergence of new start-ups in the market presents a profit opportunity, and as a result, many enterprises will enter this domain. Based on product type, the laundry detergent segment accounts for a higher value in market with US$ 23,734.2 Mn, followed by fabric softener. Consumer acceptance of scented laundry care products and non-allergenic/green products, as well as the development of new products, is propelling the expansion of the laundry detergent industry.

Laundry Care Market Key Developments:

  • In Jan 2022, Henkel plans to merge Laundry & Home Care and Beauty Care to create new Consumer Brands business unit.
  • In November 2021, Lonza announced acquisition of Exosomics Service Unit in Siena, Italy to expand development service offering in exosome bioprocessing.

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Laundry Care Market Summary

Study Period

2024-2030

Base Year

2023

CAGR

5.3%

Largest Market

Asia-Pacific

Fastest Growing Market

Europe

Laundry Care Market Dynamics

The onset of eco-friendly and sustainable laundry care products is expected to drive market growth during the forecast period. Eco-friendly products are generally organic and are made of natural substances rather than artificial preservatives, chemicals, artificial additives, and synthetics, which are toxic to human health. At present, numerous consumers choose organic and eco-friendly laundry care products, such as liquid detergents made of natural ingredients. Strict government regulations on laundry care products such as detergents, soaps, and conditioners are expected to dampen the market.

Laundry Care Market Segmentation Analysis

Report Benchmarks

Details

Report Study Period

2024-2030

Market Size in 2023

US$ 54,829.3 million

Market CAGR

5.3%

By Product Type

  • Laundry Detergent
  • Fabric Softener
  • Others

By Distribution Channel

  • Off-line Distribution
  • On-line Distribution

By Region

  • North America (U.S., Canada)
  • Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
  • Asia-Pacific (China, India, Japan, Australia, Southeast Asia, Rest of Asia Pacific)
  • Latin America (Mexico, Brazil, Argentina, Columbia, Rest of Latin America)
  • Middle East & Africa (GCC, Egypt, Nigeria, South Africa, Rest of Middle East and Africa)

Key Features of the Report

  • The laundry care market report provides granular level information about the market size, regional market share and forecast.
  • The report covers in-detail insights about the competitors overview, company share analysis, key market developments, and their key strategies
  • The report outlines drivers, restraints, unmet needs, and trends that are currently affecting the market
  • The report tracks recent innovations, key developments and startups details that are actively working in the market
  • The report provides plethora of information about market entry strategies, regulatory framework and reimbursement scenario
  • The report analyses the impact of socio-political environment through PESTLE Analysis and competition through Porters Five Force Analysis

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Frequently Asked Questions

The global laundry care market size was valued at US$ 54,829.3 in 2023 and is projected to grow at a CAGR of 5.3% from 2024 to 2030.

The Clorox Company., Belmont Laundry, Procter & Gamble, Reckitt Benckiser Group PLC.

Asia-Pacific is the fastest-growing region in the market

1.Executive Summary
2.Global Laundry Care Market Introduction 
2.1.Global Laundry Care Market  - Taxonomy
2.2.Global Laundry Care Market  - Definitions
2.2.1.Product Type
2.2.2.Distribution Channel
2.2.3.Region
3.Global Laundry Care Market Dynamics
3.1. Drivers
3.2. Restraints
3.3. Opportunities/Unmet Needs of the Market
3.4. Trends
3.5. Product Landscape
3.6. New Product Launches
3.7. Impact of COVID 19 on Market
4.Global Laundry Care Market Analysis, 2019-2023 and Forecast 2024-2030
4.1.  Market Analysis, 2019-2023 and Forecast, 2024-2030, (Sales Value USD Million)
4.2.  Year-Over-Year (Y-o-Y) Growth Analysis (%) 
4.3.  Market Opportunity Analysis 
5.Global Laundry Care Market  By Product Type, 2019-2023 and Forecast 2024-2030 (Sales Value USD Million)
5.1. Laundry Detergent
5.1.1. Market Analysis, 2019-2023 and Forecast, 2024-2030, (Sales Value USD Million)
5.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.1.3. Market Opportunity Analysis 
5.2. Fabric Softener
5.2.1. Market Analysis, 2019-2023 and Forecast, 2024-2030, (Sales Value USD Million)
5.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.2.3. Market Opportunity Analysis 
5.3. Others
5.3.1. Market Analysis, 2019-2023 and Forecast, 2024-2030, (Sales Value USD Million)
5.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.3.3. Market Opportunity Analysis 
6.Global Laundry Care Market  By Distribution Channel, 2019-2023 and Forecast 2024-2030 (Sales Value USD Million)
6.1. Off-line Distribution
6.1.1. Market Analysis, 2019-2023 and Forecast, 2024-2030, (Sales Value USD Million)
6.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.1.3. Market Opportunity Analysis 
6.2. On-line Distribution
6.2.1. Market Analysis, 2019-2023 and Forecast, 2024-2030, (Sales Value USD Million)
6.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.2.3. Market Opportunity Analysis 
7.Global Laundry Care Market  By Region, 2019-2023 and Forecast 2024-2030 (Sales Value USD Million)
7.1. North America
7.1.1. Market Analysis, 2019-2023 and Forecast, 2024-2030, (Sales Value USD Million)
7.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.1.3. Market Opportunity Analysis 
7.2. Europe
7.2.1. Market Analysis, 2019-2023 and Forecast, 2024-2030, (Sales Value USD Million)
7.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.2.3. Market Opportunity Analysis 
7.3. Asia Pacific (APAC)
7.3.1. Market Analysis, 2019-2023 and Forecast, 2024-2030, (Sales Value USD Million)
7.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.3.3. Market Opportunity Analysis 
7.4. Middle East and Africa (MEA)
7.4.1. Market Analysis, 2019-2023 and Forecast, 2024-2030, (Sales Value USD Million)
7.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.4.3. Market Opportunity Analysis 
7.5. Latin America
7.5.1. Market Analysis, 2019-2023 and Forecast, 2024-2030, (Sales Value USD Million)
7.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.5.3. Market Opportunity Analysis 
8.North America Laundry Care Market ,2019-2023 and Forecast 2024-2030 (Sales Value USD Million)
8.1. Product Type Analysis 2019-2023 and Forecast 2024-2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
8.1.1.Laundry Detergent
8.1.2.Fabric Softener
8.1.3.Others
8.2.  Distribution Channel Analysis 2019-2023 and Forecast 2024-2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
8.2.1.Off-line Distribution
8.2.2.On-line Distribution
8.3.  Country Analysis 2019-2023 and Forecast 2024-2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
8.3.1.United States of America (USA)
8.3.2.Canada
9.Europe Laundry Care Market ,2019-2023 and Forecast 2024-2030 (Sales Value USD Million)
9.1. Product Type Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.1.1.Laundry Detergent
9.1.2.Fabric Softener
9.1.3.Others
9.2.  Distribution Channel Analysis 2019-2023 and Forecast 2024-2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.2.1.Off-line Distribution
9.2.2.On-line Distribution
9.3.  Country Analysis 2019-2023 and Forecast 2024-2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.3.1.Germany
9.3.2.France
9.3.3.Italy
9.3.4.United Kingdom (UK)
9.3.5.Spain
9.3.6.Rest of EU
9.3.7.
10.Asia Pacific (APAC) Laundry Care Market ,2019-2023 and Forecast 2024-2030 (Sales Value USD Million)
10.1. Product Type Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.1.1.Laundry Detergent
10.1.2.Fabric Softener
10.1.3.Others
10.2.  Distribution Channel Analysis 2019-2023 and Forecast 2024-2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.2.1.Off-line Distribution
10.2.2.On-line Distribution
10.3.  Country Analysis 2019-2023 and Forecast 2024-2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.3.1.China
10.3.2.India
10.3.3.Australia and New Zealand (ANZ)
10.3.4.Japan
10.3.5.Rest of APAC
11.Middle East and Africa (MEA) Laundry Care Market ,2019-2023 and Forecast 2024-2030 (Sales Value USD Million)
11.1. Product Type Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.1.1.Laundry Detergent
11.1.2.Fabric Softener
11.1.3.Others
11.2.  Distribution Channel Analysis 2019-2023 and Forecast 2024-2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.2.1.Off-line Distribution
11.2.2.On-line Distribution
11.3.  Country Analysis 2019-2023 and Forecast 2024-2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.3.1.GCC Countries
11.3.2.South Africa
11.3.3.Rest of MEA
12.Latin America Laundry Care Market ,2019-2023 and Forecast 2024-2030 (Sales Value USD Million)
12.1. Product Type Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.1.1.Laundry Detergent
12.1.2.Fabric Softener
12.1.3.Others
12.2.  Distribution Channel Analysis 2019-2023 and Forecast 2024-2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.2.1.Off-line Distribution
12.2.2.On-line Distribution
12.3.  Country Analysis 2019-2023 and Forecast 2024-2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.3.1.Brazil
12.3.2.Mexico
12.3.3.Rest of LA
13. Competition Landscape
13.1.  Market Player Profiles (Introduction, Brand/Product Sales, Financial Analysis, Product Offerings, Key Developments, Collaborations, M & A, Strategies, and SWOT Analysis) 
13.2.1.Henkel AG & Co. KGaA
13.2.2.Lonza
13.2.3.Fagor Automation
13.2.4.The Clorox Company.
13.2.5.Reckitt Benckiser Group PLC.
13.2.6.Procter & Gamble
13.2.7.Unilever
13.2.8.C. Johnson & Son Inc
13.2.9.Belmont Laundry.
14. Research Methodology 
15. Appendix and Abbreviations 

Key Market Players

  • Henkel AG & Co. KGaA
  • Lonza
  • Fagor Automation
  • The Clorox Company.
  • Reckitt Benckiser Group PLC.
  • Procter & Gamble
  • Unilever
  • C. Johnson & Son Inc
  • Belmont Laundry.

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