North America Poultry Feed Additives Market: By Additive Type (Vitamins, Antioxidants, Amino Acids, Enzymes, Mycotoxin Detoxifiers, Prebiotics, Probiotics, Postbiotics, Phytogenic, Feed Acidifiers, Organic Acids, Essential Oils, Flavors and Sweeteners, Pigments, Binders, Minerals, Trace Minerals, Antibiotics), By Source (Natural, Synthetic), By Form (Dry, Liquid) and By Country 

North America Poultry Feed Additives Market size was valued at US$ 4,799.18 million in 2023 and is projected to reach US$ 6,966.98 million by 2030 at a CAGR of 5.52% from 2024-2030. Several important advances are flooding the specialty poultry food supplement market in North America. Increased awareness of the impact of feed quality on bird performance and product quality has increased interest in poultry nutrition and health, which is one of the most prominent developments. Local farmers use special feed additives to promote broiler growth, increase feed conversion efficiency and improve overall health.

Moreover, increased investments in poultry feed due to the growing consumer demand for high-value animal products, including meat, and eggs. Regulatory agencies, including the FDA and US$A, establish specific regulations for the approval and use of feed additives in their jurisdictions. For manufacturers, navigating these regulatory requirements and maintaining compliance can be time-consuming and expensive. In addition, as the demand for natural products and animal products grows, so does the concern about artificial food additives. While guaranteeing the efficacy and safety of specific dietary supplements, manufacturers must work to meet these consumer needs. The global poultry market witnessed growth in late 2023, although at a slightly slower pace compared to historical averages, with projections indicating a continued upward trajectory into early 2024.

According to Reports, poultry and eggs emerged as the fastest-growing proteins in the animal protein market, driven by price-conscious consumers opting to "trade down" in meat type and product category choices. the global poultry production is expected to register a growth from 1.1% to 2% over the forecast years and market has created an opportunity of US$ 654.4 million from 2019 – 2023 and is expected to create an opportunity of US$ 2,167.8 million during forecast period of 2024-2030.The driving factor behind this growth trend in the poultry market lies in the evolving consumer preferences and behaviours, characterized by a shift towards more affordable protein options. As consumers seek value-driven choices amidst economic uncertainties, poultry emerges as a favoured protein source, benefiting from its accessibility, versatility, and competitive pricing relative to other animal protein options. This consumer-driven demand for poultry products is expected to continue propelling growth in the North America poultry market in the foreseeable future.

North America Poultry Feed Additives Market Key Developments

• On September 20, 2022, BASF and Evonik entered into an agreement, granting Evonik certain non-exclusive licensing rights to Opteinics™ - BASF’s digital solution to increase understanding and reduce the environmental footprint of the feed and animal protein industries. Evonik integrates the digital ready-to-use sustainability platform Opteinics™ into its global feed consultancy services.
• On September 14, 2023, BASF offers Product carbon footprints for ingredients portfolio in human and animal nutrition markets. Product Carbon Footprints (PCFs) such as Vitamins, Carotenoids, beverage processing polymers, feed enzymes and feed performance ingredients.
• On April 20, 2023, ADM, a global leader in human and animal nutrition, had announced it has licensed AMOBIOME from Gnubiotics, a Swiss biotech company pioneering the use of glycopeptides that can support the microbiome and overall health. Gnubiotics' AMOBIOME ingredient is a unique class of compounds (glycopeptides) that possess properties known to support digestive health and the growth of beneficial gut bacteria.
• On January 24, 2023, BASF and Cargill had announced their expanded cooperation, adding the United States (US) to their existing feed enzymes development and distribution agreement. Together, the two companies are committed to bringing innovative enzyme-based solutions to the market, generating distinctive value for animal feed customers.