Potato Chips Market: By Flavor (Plain, Flavored, Salted, others), By Product Type (Baked, Fried, Others), By Distribution Channel (Hypermarkets, Specialty Food Stores, Online Stores, Convenience Stores, and others), By Category (Conventional, Organic and Others) and By Geography

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The potato Chips Market size was valued at USD 31.87 billion in 2022 and is expected to reach USD 38.67 billion by 2029, at a CAGR of 2.8% during the forecast period 2023-2029. Potato chips are the most famous snack food preferred by many across the globe. Potato chips are processed as well as stored in a fine way so that chips are inert to any chemical and enzymatic activities and even moisture. The Color, texture, and taste of the potato chips stay the same for a long duration. They are always sold in air-tight plastic bags for the purpose of increasing the durability of the products. Potato slices are seasoned until they became crispy. They are everyone's favorite snack. They are sold as plain or salted. Potato chips get yellowish-brown color because potatoes react with amino acids while deep-frying them. Another factor that boosts the potato chips market growth is the launch of nutritious options like low-fat and low-sodium potato chips. They are a great alternative to traditional potato chips. The major factor that is anticipated to restrain the market growth is numerous alternatives to potato chips are available in the market. There is huge market growth in developing countries in the upcoming years. Potato chips are the most suitable food option as it can be served as a quick snack. The easy availability of raw materials utilized in the potato chips manufacturing process is oil, potato, and salt. Raw materials required for preparing potato chips are widely available everywhere. Therefore the trustworthy supply of raw materials is ensured hence continuous supply, as well as effective production planning, is provided to the potato chips market.

Potato Chips Market Summary

Study Period

2024-2030

Base Year

2023

CAGR

2.8%

Largest Market

North America

Fastest Growing Market

North-America
Potato Chips Market Dynamics

Two most significant driving factors for the growth of potato chips market are raising earnings, increasing young population and urbanization. The potato chips market developed with time and now represents a huge amount of dollar market. This market research report provides complete analysis beneficial for those who are planning to foray into the industry. Even if, the potato chips are consumed all across the world, their use and penetration levels differ hugely around the regions. High demand and availability of the chips in numerous flavors are the elements evaluated to impel the global market growth during the forecast period. Profits from global potato chips market are evaluated to grow at a stable rate during the forecast years from 2023-2029. Potato chips are the most convenient food option.

Key Features of the Reports

  • The potato chips market report provides granular level information about the market size, regional market share, historic market 2018-2022 and Forecast 2023-2029
  • The report covers in-detail insights about the competitor's overview, company share analysis, key market developments, and their key strategies
  • The report outlines drivers, restraints, unmet needs, and trends that are currently affecting the market
  • The report tracks recent innovations, key developments and startup's details that are actively working in the market
  • The report provides plethora of information about market entry strategies, regulatory framework and reimbursement scenario
  • The report analyses the impact of socio-political environment through PESTLE Analysis and competition through Porter's Five Force Analysis in addition to recent technology advancements and innovations in the market

Potato Chips Market Segmentation

By Flavor
  • Plain
  • Flavored
  • Salted
  • Others
By Product Type
  • Baked
  • Fried
  • Others
By Distribution Channel
  • Specialty Food Stores
  • Supermarkets/Hypermarkets
  • Online Stores
  • Others

Frequently Asked Questions

The potato chips market is projected to expand at a CAGR of 2.8% during the forecast period  

Kettle Foods, Inc, Burts Potato Chips Ltd, Utz Quality Foods, PepsiCo, Inc, Intersnack, Calbee, Inc.

North America is the fastest-growing region for the potato chips market

1.Executive Summary
2.Global Potato Chips Market Introduction 
2.1.Global Potato Chips Market  - Taxonomy
2.2.Global Potato Chips Market  - Definitions
2.2.1.Flavor
2.2.2.Product Type
2.2.3.Distribution Channel
2.2.4.Region
3.Global Potato Chips Market Dynamics
3.1. Drivers
3.2. Restraints
3.3. Opportunities/Unmet Needs of the Market
3.4. Trends
3.5. Product Landscape
3.6. New Product Launches
3.7. Impact of COVID 19 on Market
4.Global Potato Chips Market Analysis, 2018-2022 and Forecast 2023-2029
4.1.  Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
4.2.  Year-Over-Year (Y-o-Y) Growth Analysis (%) 
4.3.  Market Opportunity Analysis 
5.Global Potato Chips Market By Flavor, 2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
5.1. Plain
5.1.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
5.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.1.3. Market Opportunity Analysis 
5.2. Flavored
5.2.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
5.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.2.3. Market Opportunity Analysis 
5.3. Salted
5.3.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
5.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.3.3. Market Opportunity Analysis 
5.4. Others
5.4.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
5.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.4.3. Market Opportunity Analysis 
6.Global Potato Chips Market By Product Type, 2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
6.1. Baked
6.1.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
6.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.1.3. Market Opportunity Analysis 
6.2. Fried
6.2.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
6.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.2.3. Market Opportunity Analysis 
6.3. Others
6.3.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
6.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.3.3. Market Opportunity Analysis 
7.Global Potato Chips Market By Distribution Channel, 2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
7.1. Specialty Food Stores
7.1.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
7.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.1.3. Market Opportunity Analysis 
7.2. Supermarkets/Hypermarkets
7.2.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
7.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.2.3. Market Opportunity Analysis 
7.3. Online Stores
7.3.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
7.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.3.3. Market Opportunity Analysis 
7.4. Others
7.4.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
7.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.4.3. Market Opportunity Analysis 
8.Global Potato Chips Market By Region, 2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
8.1. North America
8.1.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
8.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.1.3. Market Opportunity Analysis 
8.2. Europe
8.2.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
8.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.2.3. Market Opportunity Analysis 
8.3. Asia Pacific (APAC)
8.3.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
8.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.3.3. Market Opportunity Analysis 
8.4. Middle East and Africa (MEA)
8.4.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
8.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.4.3. Market Opportunity Analysis 
8.5. Latin America
8.5.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
8.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.5.3. Market Opportunity Analysis 
9.North America Potato Chips Market ,2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
9.1. Flavor Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.1.1.Plain
9.1.2.Flavored
9.1.3.Salted
9.1.4.Others
9.2.  Product Type Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.2.1.Baked
9.2.2.Fried
9.2.3.Others
9.3.  Distribution Channel Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.3.1.Specialty Food Stores
9.3.2.Supermarkets/Hypermarkets
9.3.3.Online Stores
9.3.4.Others
9.4.  Country Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.4.1.United States of America (USA)
9.4.2.Canada
10.Europe Potato Chips Market ,2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
10.1. Flavor Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.1.1.Plain
10.1.2.Flavored
10.1.3.Salted
10.1.4.Others
10.2.  Product Type Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.2.1.Baked
10.2.2.Fried
10.2.3.Others
10.3.  Distribution Channel Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.3.1.Specialty Food Stores
10.3.2.Supermarkets/Hypermarkets
10.3.3.Online Stores
10.3.4.Others
10.4.  Country Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.4.1.Germany
10.4.2.France
10.4.3.Italy
10.4.4.United Kingdom (UK)
10.4.5.Spain
10.4.6.Rest of EU
11.Asia Pacific (APAC) Potato Chips Market ,2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
11.1. Flavor Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.1.1.Plain
11.1.2.Flavored
11.1.3.Salted
11.1.4.Others
11.2.  Product Type Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.2.1.Baked
11.2.2.Fried
11.2.3.Others
11.3.  Distribution Channel Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.3.1.Specialty Food Stores
11.3.2.Supermarkets/Hypermarkets
11.3.3.Online Stores
11.3.4.Others
11.4.  Country Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.4.1.China
11.4.2.India
11.4.3.Australia and New Zealand (ANZ)
11.4.4.Japan
11.4.5.Rest of APAC
12.Middle East and Africa (MEA) Potato Chips Market ,2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
12.1. Flavor Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.1.1.Plain
12.1.2.Flavored
12.1.3.Salted
12.1.4.Others
12.2.  Product Type Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.2.1.Baked
12.2.2.Fried
12.2.3.Others
12.3.  Distribution Channel Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.3.1.Specialty Food Stores
12.3.2.Supermarkets/Hypermarkets
12.3.3.Online Stores
12.3.4.Others
12.4.  Country Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.4.1.GCC Countries
12.4.2.South Africa
12.4.3.Rest of MEA
13.Latin America Potato Chips Market ,2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
13.1. Flavor Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.1.1.Plain
13.1.2.Flavored
13.1.3.Salted
13.1.4.Others
13.2.  Product Type Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.2.1.Baked
13.2.2.Fried
13.2.3.Others
13.3.  Distribution Channel Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.3.1.Specialty Food Stores
13.3.2.Supermarkets/Hypermarkets
13.3.3.Online Stores
13.3.4.Others
13.4.  Country Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.4.1.Brazil
13.4.2.Mexico
13.4.3.Rest of LA
14. Competition Landscape
14.1.  Market Player Profiles (Introduction, Brand/Product Sales, Financial Analysis, Product Offerings, Key Developments, Collaborations, M & A, Strategies, and SWOT Analysis) 
14.2.1.Burts Potato Chips Ltd
14.2.2.Calbee Inc.
14.2.3.PepsiCo Inc.
14.2.4.The Campbell Soup Company
14.2.5.Utz Brands Inc.
14.2.6.Great Lakes Potato Chips
15. Research Methodology 
16. Appendix and Abbreviations 
  • Burts Potato Chips Ltd
  • Calbee Inc.
  • PepsiCo Inc.
  • The Campbell Soup Company
  • Utz Brands Inc.
  • Great Lakes Potato Chips

Adjacent Markets