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Description
Table Tennis Market Size was valued at USD 130.0 million in 2021 and is poised to grow at a significant CAGR of 3.5% over 2022–2028. The fundamental driving forces of the industry include easy setup and widely available sports equipment, as well as different health benefits. Table tennis is played by many people all over the world for amusement and healthy physical exercise. Table Tennis requires the use of a racket or bat, a table, balls, and certain accessories. The International Table Tennis Federation (ITTF), the world’s governing body for table tennis competitions, focuses on holding training programs to boost regular involvement in table tennis and broaden the game’s reach by increasing players’ talents. In the coming years, an increase in the number of players and competitions is projected to boost table tennis equipment sales. Table tennis is gaining worldwide appeal and is currently played in virtually every country, increasing the table tennis market tremendously. Table tennis is one of the most popular sports globally, and the number of people who participate in it is growing every year. The availability of high-quality equipment would drive the global market. The trend has shifted from ‘steady and powerful attack’ at mid-distance (scene dominance from 2016 to 2020) and toward ‘rapid attack and counter hit close to the table’ (from 2016 to present). With the introduction of the new ball in 2016, table tennis has undergone significant changes. In today’s marketplace, the number of table tennis brand names is multitudinous, which causes the common consumer uncertainty about which brand to choose. Marketing is the critical component that attracts the consumers to the brand’s image and characteristics. Within this competitive market, creating unique and creative ideas and using various marketing strategies is a way of appealing to customers, such as through advertising, using spokespeople, the approach of selling the product, the form of sales promotion, sponsor activities, and so on. All of these are used in an attempt to raise the sales volume. Recent Market Developments; In April 2019, Doublefish launched its innovative table tennis equipment on the market. Table Tennis includes new products from Aone Rubber, the king of Double Fish rackets, Double Fish Juniper rackets, new professional table tennis shoes and clothing, table tennis, table tennis, and serve machines.
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