Tea Market: By Product Type, By Packaging, By Distribution Channel, and Region Forecast 2020-2031  

Tea Market Size, Share, Growth, Trends, and Global Industry Analysis: By Product Type (Fruit/Herbal Tea, Black Tea, Green Tea, Instant Tea, and Others), By Packaging (Loose Tea, Tea Bags, Aluminum Tin, Plastic Containers, and Paper Boards), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Stores, and Others), and Region Forecast 2020-2031  

Tea Market size was valued at US$ 22.4 billion in 2024 and is expected to reach US$ 35.8 billion by 2031, growing at a significant CAGR of 6.9% from 2025-2031. Tea is an aromatic beverage that is usually prepared by infusing the dried crushed leaves of the tea plant in boiling water. Various types of tea are available in various tastes and flavors. It is one of the most frequently consumed beverages all across the world. It has flavonoids, antioxidants, and phytochemicals, which enhance the functioning of the human body. Tea manufacturers have been able to introduce premium and health-oriented goods as consumers' disposable incomes have increased. They've begun incorporating a variety of healthy ingredients into their organic tea blends in order to address some of the most frequent health issues, such as diabetes, beauty, obesity, and heart health.

As a result, a shift toward the consumption of organic tea is a growing trend that is positively impacting the market growth. Tea is a low-cost beverage that is enjoyed by people of all socioeconomic backgrounds. Tea's popularity in developing countries such as India and China has been boosted by the fact that it is affordable to the general public, with the majority of people belonging to low-income groups. Tea's out-of-home industry has been growing in recent years, with a slew of tea lounges springing up all over the world. These lounges provide customers with a range of chosen teas from various areas, among other things.

Tea Market Summary

Study Period

2025-2031

Base Year

2024

CAGR

6.9%

Largest Market

Asia-Pacific

Fastest Growing Market

North-America

Tea Market Dynamics

Increase in the consumer-base is the major factor influencing the growth of the market. Growing awareness among the people regarding the health benefits associated with the consumption of tea is anticipated to drive the growth of the market. The introduction of various flavors such as mint flavor, chocolate flavor, lemon flavor etc. is attributed for the growth of the market. The advent of instant or ready-to-drink tea, which is adding fuel for the growth of the market. However, the high cost of the raw materials and increasing cost of the agriculture inputs may hinder the growth of the market.

Tea Market Segmentation Analysis

Report Benchmarks

Details

Report Study Period

2025-2031

Market Size in 2024

US$ 22.4 billion

Market Size in 2031

US$ 35.8 billion

Market CAGR

6.9%

By Product Type

  • Fruit/Herbal Tea
  • Black Tea
  • Green Tea
  • Instant Tea
  • Others

By Packaging

  • Loose Tea
  • Tea Bags
  • Aluminum Tin
  • Plastic Containers
  • Paper Boards

By Distribution Channel

  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Online Stores
  • Others

By Region

  • North America (USA, Canada)
  • Europe (Germany, UK, France, Spain, Italy , Rest of Europe)
  • The Asia Pacific (China, India, Japan, Australia, South Korea, Rest of Asia- Pacific)
  • Latin America (Brazil, Mexico, Argentina, Rest of Latin America)
  • MEA (Saudi Arabia, UAE, South Africa, Rest of MEA)

Key Features of the Report

  • The tea market report provides granular level information about the market size, regional market share, historic market (2020-2024) and forecast (2025-2031)
  • The report covers in-detail insights about the competitors overview, company share analysis, key market developments, and their key strategies
  • The report outlines drivers, restraints, unmet needs, and trends that are currently affecting the market
  • The report tracks recent innovations, key developments, and start-up details that are actively working in the market
  • The report provides a plethora of information about market entry strategies, regulatory framework, and reimbursement scenario
  • The report analyses the impact of socio-political environment through PESTLE Analysis and competition through Porter's Five Force Analysis

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Frequently Asked Questions

The tea market size was valued at US$ 22.4 billion in 2024 and is expected to reach US$ 35.8 billion by 2031, growing at a significant CAGR of 6.9% from 2025-2031

The market key players are: Nestl S.A (Switzerland) The Republic of Tea (U.S) DavidsTea (Canada) Akbar Brothers Ltd (Sri Lanka) Associated British Foods (UK) Unilever (Netherlands) Starbucks Corporation (US) WISSOTZKY TEA (Russia)

The market has been classified into North America, Asia Pacific, Europe, Latin America, Middle East and Africa, and the rest of MEA.

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Author

Sravani

Sravani is a proficient Business Analyst with an MBA and a background in Computer Science, with seven years of expe.....

1.Executive Summary
2.Global Tea Market Introduction 
2.1.Global Tea Market  - Taxonomy
2.2.Global Tea Market  - Definitions
2.2.1.By Product Type
2.2.2.By Packaging
2.2.3.By Distribution Channel
2.2.4.Region
3.Global Tea Market Dynamics
3.1. Drivers
3.2. Restraints
3.3. Opportunities/Unmet Needs of the Market
3.4. Trends
3.5. Product Landscape
3.6. New Product Launches
3.7. Impact of COVID 19 on Market
4.Global Tea Market Analysis, 2020 - 2024 and Forecast 2025 - 2031
4.1.  Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
4.2.  Year-Over-Year (Y-o-Y) Growth Analysis (%) 
4.3.  Market Opportunity Analysis 
5.Global Tea Market  By By Product Type, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
5.1. Fruit/Herbal Tea
5.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
5.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.1.3. Market Opportunity Analysis 
5.2. Black Tea
5.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
5.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.2.3. Market Opportunity Analysis 
5.3. Green Tea
5.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
5.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.3.3. Market Opportunity Analysis 
5.4. Instant Tea
5.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
5.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.4.3. Market Opportunity Analysis 
5.5. Others
5.5.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
5.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.5.3. Market Opportunity Analysis 
6.Global Tea Market  By By Packaging, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
6.1. Loose Tea
6.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
6.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.1.3. Market Opportunity Analysis 
6.2. Tea Bags
6.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
6.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.2.3. Market Opportunity Analysis 
6.3. Aluminum Tin
6.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
6.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.3.3. Market Opportunity Analysis 
6.4. Plastic Containers
6.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
6.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.4.3. Market Opportunity Analysis 
6.5. Paper Boards
6.5.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
6.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.5.3. Market Opportunity Analysis 
7.Global Tea Market  By By Distribution Channel, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
7.1. Supermarkets/Hypermarkets
7.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
7.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.1.3. Market Opportunity Analysis 
7.2. Convenience Stores
7.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
7.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.2.3. Market Opportunity Analysis 
7.3. Online Stores
7.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
7.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.3.3. Market Opportunity Analysis 
7.4. Others
7.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
7.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.4.3. Market Opportunity Analysis 
8.Global Tea Market  By Region, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
8.1. North America
8.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
8.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.1.3. Market Opportunity Analysis 
8.2. Europe
8.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
8.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.2.3. Market Opportunity Analysis 
8.3. Asia Pacific (APAC)
8.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
8.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.3.3. Market Opportunity Analysis 
8.4. Middle East and Africa (MEA)
8.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
8.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.4.3. Market Opportunity Analysis 
8.5. Latin America
8.5.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
8.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.5.3. Market Opportunity Analysis 
9.North America Tea Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
9.1. By Product Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.1.1.Fruit/Herbal Tea
9.1.2.Black Tea
9.1.3.Green Tea
9.1.4.Instant Tea
9.1.5.Others
9.2.  By Packaging Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.2.1.Loose Tea
9.2.2.Tea Bags
9.2.3.Aluminum Tin
9.2.4.Plastic Containers
9.2.5.Paper Boards
9.3.  By Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.3.1.Supermarkets/Hypermarkets
9.3.2.Convenience Stores
9.3.3.Online Stores
9.3.4.Others
9.4.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.4.1.United States of America (USA)
9.4.2.Canada
10.Europe Tea Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
10.1. By Product Type Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.1.1.Fruit/Herbal Tea
10.1.2.Black Tea
10.1.3.Green Tea
10.1.4.Instant Tea
10.1.5.Others
10.2.  By Packaging Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.2.1.Loose Tea
10.2.2.Tea Bags
10.2.3.Aluminum Tin
10.2.4.Plastic Containers
10.2.5.Paper Boards
10.3.  By Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.3.1.Supermarkets/Hypermarkets
10.3.2.Convenience Stores
10.3.3.Online Stores
10.3.4.Others
10.4.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.4.1.Germany
10.4.2.France
10.4.3.Italy
10.4.4.United Kingdom (UK)
10.4.5.Spain
11.Asia Pacific (APAC) Tea Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
11.1. By Product Type Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.1.1.Fruit/Herbal Tea
11.1.2.Black Tea
11.1.3.Green Tea
11.1.4.Instant Tea
11.1.5.Others
11.2.  By Packaging Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.2.1.Loose Tea
11.2.2.Tea Bags
11.2.3.Aluminum Tin
11.2.4.Plastic Containers
11.2.5.Paper Boards
11.3.  By Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.3.1.Supermarkets/Hypermarkets
11.3.2.Convenience Stores
11.3.3.Online Stores
11.3.4.Others
11.4.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.4.1.China
11.4.2.India
11.4.3.Australia and New Zealand (ANZ)
11.4.4.Japan
11.4.5.Rest of APAC
12.Middle East and Africa (MEA) Tea Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
12.1. By Product Type Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.1.1.Fruit/Herbal Tea
12.1.2.Black Tea
12.1.3.Green Tea
12.1.4.Instant Tea
12.1.5.Others
12.2.  By Packaging Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.2.1.Loose Tea
12.2.2.Tea Bags
12.2.3.Aluminum Tin
12.2.4.Plastic Containers
12.2.5.Paper Boards
12.3.  By Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.3.1.Supermarkets/Hypermarkets
12.3.2.Convenience Stores
12.3.3.Online Stores
12.3.4.Others
12.4.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.4.1.GCC Countries
12.4.2.South Africa
12.4.3.Rest of MEA
13.Latin America Tea Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
13.1. By Product Type Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.1.1.Fruit/Herbal Tea
13.1.2.Black Tea
13.1.3.Green Tea
13.1.4.Instant Tea
13.1.5.Others
13.2.  By Packaging Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.2.1.Loose Tea
13.2.2.Tea Bags
13.2.3.Aluminum Tin
13.2.4.Plastic Containers
13.2.5.Paper Boards
13.3.  By Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.3.1.Supermarkets/Hypermarkets
13.3.2.Convenience Stores
13.3.3.Online Stores
13.3.4.Others
13.4.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.4.1.Brazil
13.4.2.Mexico
13.4.3.Rest of LA
14. Competition Landscape
14.1.  Market Player Profiles (Introduction, Brand/Product Sales, Financial Analysis, Product Offerings, Key Developments, Collaborations, M & A, Strategies, and SWOT Analysis) 
14.2.1.Nestl S.A (Switzerland)
14.2.2.The Republic of Tea (U.S)
14.2.3.DavidsTea (Canada)
14.2.4.Akbar Brothers Ltd (Sri Lanka)
14.2.5.Associated British Foods (UK)
14.2.6.Unilever (Netherlands)
14.2.7.Starbucks Corporation (US)
14.2.8.WISSOTZKY TEA (Russia)
14.2.9.Shanghai Waigaoqiao Shipbuilding Co., Ltd.
14.2.10.TSUNEISHI SHIPBUILDING Co., Ltd.
15. Research Methodology 
16. Appendix and Abbreviations 

Key Market Players

  • Nestl S.A (Switzerland)
  • The Republic of Tea (U.S)
  • DavidsTea (Canada)
  • Akbar Brothers Ltd (Sri Lanka)
  • Associated British Foods (UK)
  • Unilever (Netherlands)
  • Starbucks Corporation (US)
  • WISSOTZKY TEA (Russia)

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