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Tea Market: By Product Type, By Packaging, By Distribution Channel, and Region Forecast 2020-2031
Tea Market size was valued at US$ 22.4 billion in 2024 and is expected to reach US$ 35.8 billion by 2031, growing at a significant CAGR of 6.9% from 2025-2031. Tea is an aromatic beverage that is usually prepared by infusing the dried crushed leaves of the tea plant in boiling water. Various types of tea are available in various tastes and flavors. It is one of the most frequently consumed beverages all across the world. It has flavonoids, antioxidants, and phytochemicals, which enhance the functioning of the human body. Tea manufacturers have been able to introduce premium and health-oriented goods as consumers' disposable incomes have increased. They've begun incorporating a variety of healthy ingredients into their organic tea blends in order to address some of the most frequent health issues, such as diabetes, beauty, obesity, and heart health.
As a result, a shift toward the consumption of organic tea is a growing trend that is positively impacting the market growth. Tea is a low-cost beverage that is enjoyed by people of all socioeconomic backgrounds. Tea's popularity in developing countries such as India and China has been boosted by the fact that it is affordable to the general public, with the majority of people belonging to low-income groups. Tea's out-of-home industry has been growing in recent years, with a slew of tea lounges springing up all over the world. These lounges provide customers with a range of chosen teas from various areas, among other things.
Study Period
2025-2031Base Year
2024CAGR
6.9%Largest Market
Asia-PacificFastest Growing Market
North-America
Increase in the consumer-base is the major factor influencing the growth of the market. Growing awareness among the people regarding the health benefits associated with the consumption of tea is anticipated to drive the growth of the market. The introduction of various flavors such as mint flavor, chocolate flavor, lemon flavor etc. is attributed for the growth of the market. The advent of instant or ready-to-drink tea, which is adding fuel for the growth of the market. However, the high cost of the raw materials and increasing cost of the agriculture inputs may hinder the growth of the market.
Report Benchmarks |
Details |
Report Study Period |
2025-2031 |
Market Size in 2024 |
US$ 22.4 billion |
Market Size in 2031 |
US$ 35.8 billion |
Market CAGR |
6.9% |
By Product Type |
|
By Packaging |
|
By Distribution Channel |
|
By Region |
|
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The tea market size was valued at US$ 22.4 billion in 2024 and is expected to reach US$ 35.8 billion by 2031, growing at a significant CAGR of 6.9% from 2025-2031
The market key players are: Nestl S.A (Switzerland) The Republic of Tea (U.S) DavidsTea (Canada) Akbar Brothers Ltd (Sri Lanka) Associated British Foods (UK) Unilever (Netherlands) Starbucks Corporation (US) WISSOTZKY TEA (Russia)
The market has been classified into North America, Asia Pacific, Europe, Latin America, Middle East and Africa, and the rest of MEA.
1.Executive Summary |
2.Global Tea Market Introduction |
2.1.Global Tea Market - Taxonomy |
2.2.Global Tea Market - Definitions |
2.2.1.By Product Type |
2.2.2.By Packaging |
2.2.3.By Distribution Channel |
2.2.4.Region |
3.Global Tea Market Dynamics |
3.1. Drivers |
3.2. Restraints |
3.3. Opportunities/Unmet Needs of the Market |
3.4. Trends |
3.5. Product Landscape |
3.6. New Product Launches |
3.7. Impact of COVID 19 on Market |
4.Global Tea Market Analysis, 2020 - 2024 and Forecast 2025 - 2031 |
4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) |
4.3. Market Opportunity Analysis |
5.Global Tea Market By By Product Type, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million) |
5.1. Fruit/Herbal Tea |
5.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
5.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.1.3. Market Opportunity Analysis |
5.2. Black Tea |
5.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
5.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.2.3. Market Opportunity Analysis |
5.3. Green Tea |
5.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
5.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.3.3. Market Opportunity Analysis |
5.4. Instant Tea |
5.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
5.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.4.3. Market Opportunity Analysis |
5.5. Others |
5.5.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
5.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.5.3. Market Opportunity Analysis |
6.Global Tea Market By By Packaging, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million) |
6.1. Loose Tea |
6.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
6.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.1.3. Market Opportunity Analysis |
6.2. Tea Bags |
6.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
6.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.2.3. Market Opportunity Analysis |
6.3. Aluminum Tin |
6.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
6.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.3.3. Market Opportunity Analysis |
6.4. Plastic Containers |
6.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
6.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.4.3. Market Opportunity Analysis |
6.5. Paper Boards |
6.5.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
6.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.5.3. Market Opportunity Analysis |
7.Global Tea Market By By Distribution Channel, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million) |
7.1. Supermarkets/Hypermarkets |
7.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
7.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
7.1.3. Market Opportunity Analysis |
7.2. Convenience Stores |
7.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
7.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
7.2.3. Market Opportunity Analysis |
7.3. Online Stores |
7.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
7.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
7.3.3. Market Opportunity Analysis |
7.4. Others |
7.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
7.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
7.4.3. Market Opportunity Analysis |
8.Global Tea Market By Region, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million) |
8.1. North America |
8.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
8.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.1.3. Market Opportunity Analysis |
8.2. Europe |
8.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
8.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.2.3. Market Opportunity Analysis |
8.3. Asia Pacific (APAC) |
8.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
8.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.3.3. Market Opportunity Analysis |
8.4. Middle East and Africa (MEA) |
8.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
8.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.4.3. Market Opportunity Analysis |
8.5. Latin America |
8.5.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million) |
8.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.5.3. Market Opportunity Analysis |
9.North America Tea Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million) |
9.1. By Product Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
9.1.1.Fruit/Herbal Tea |
9.1.2.Black Tea |
9.1.3.Green Tea |
9.1.4.Instant Tea |
9.1.5.Others |
9.2. By Packaging Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
9.2.1.Loose Tea |
9.2.2.Tea Bags |
9.2.3.Aluminum Tin |
9.2.4.Plastic Containers |
9.2.5.Paper Boards |
9.3. By Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
9.3.1.Supermarkets/Hypermarkets |
9.3.2.Convenience Stores |
9.3.3.Online Stores |
9.3.4.Others |
9.4. Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
9.4.1.United States of America (USA) |
9.4.2.Canada |
10.Europe Tea Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million) |
10.1. By Product Type Analysis and Forecast by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
10.1.1.Fruit/Herbal Tea |
10.1.2.Black Tea |
10.1.3.Green Tea |
10.1.4.Instant Tea |
10.1.5.Others |
10.2. By Packaging Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
10.2.1.Loose Tea |
10.2.2.Tea Bags |
10.2.3.Aluminum Tin |
10.2.4.Plastic Containers |
10.2.5.Paper Boards |
10.3. By Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
10.3.1.Supermarkets/Hypermarkets |
10.3.2.Convenience Stores |
10.3.3.Online Stores |
10.3.4.Others |
10.4. Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
10.4.1.Germany |
10.4.2.France |
10.4.3.Italy |
10.4.4.United Kingdom (UK) |
10.4.5.Spain |
11.Asia Pacific (APAC) Tea Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million) |
11.1. By Product Type Analysis and Forecast by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
11.1.1.Fruit/Herbal Tea |
11.1.2.Black Tea |
11.1.3.Green Tea |
11.1.4.Instant Tea |
11.1.5.Others |
11.2. By Packaging Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
11.2.1.Loose Tea |
11.2.2.Tea Bags |
11.2.3.Aluminum Tin |
11.2.4.Plastic Containers |
11.2.5.Paper Boards |
11.3. By Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
11.3.1.Supermarkets/Hypermarkets |
11.3.2.Convenience Stores |
11.3.3.Online Stores |
11.3.4.Others |
11.4. Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
11.4.1.China |
11.4.2.India |
11.4.3.Australia and New Zealand (ANZ) |
11.4.4.Japan |
11.4.5.Rest of APAC |
12.Middle East and Africa (MEA) Tea Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million) |
12.1. By Product Type Analysis and Forecast by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
12.1.1.Fruit/Herbal Tea |
12.1.2.Black Tea |
12.1.3.Green Tea |
12.1.4.Instant Tea |
12.1.5.Others |
12.2. By Packaging Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
12.2.1.Loose Tea |
12.2.2.Tea Bags |
12.2.3.Aluminum Tin |
12.2.4.Plastic Containers |
12.2.5.Paper Boards |
12.3. By Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
12.3.1.Supermarkets/Hypermarkets |
12.3.2.Convenience Stores |
12.3.3.Online Stores |
12.3.4.Others |
12.4. Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
12.4.1.GCC Countries |
12.4.2.South Africa |
12.4.3.Rest of MEA |
13.Latin America Tea Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million) |
13.1. By Product Type Analysis and Forecast by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
13.1.1.Fruit/Herbal Tea |
13.1.2.Black Tea |
13.1.3.Green Tea |
13.1.4.Instant Tea |
13.1.5.Others |
13.2. By Packaging Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
13.2.1.Loose Tea |
13.2.2.Tea Bags |
13.2.3.Aluminum Tin |
13.2.4.Plastic Containers |
13.2.5.Paper Boards |
13.3. By Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
13.3.1.Supermarkets/Hypermarkets |
13.3.2.Convenience Stores |
13.3.3.Online Stores |
13.3.4.Others |
13.4. Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) |
13.4.1.Brazil |
13.4.2.Mexico |
13.4.3.Rest of LA |
14. Competition Landscape |
14.1. Market Player Profiles (Introduction, Brand/Product Sales, Financial Analysis, Product Offerings, Key Developments, Collaborations, M & A, Strategies, and SWOT Analysis) |
14.2.1.Nestl S.A (Switzerland) |
14.2.2.The Republic of Tea (U.S) |
14.2.3.DavidsTea (Canada) |
14.2.4.Akbar Brothers Ltd (Sri Lanka) |
14.2.5.Associated British Foods (UK) |
14.2.6.Unilever (Netherlands) |
14.2.7.Starbucks Corporation (US) |
14.2.8.WISSOTZKY TEA (Russia) |
14.2.9.Shanghai Waigaoqiao Shipbuilding Co., Ltd. |
14.2.10.TSUNEISHI SHIPBUILDING Co., Ltd. |
15. Research Methodology |
16. Appendix and Abbreviations |
Key Market Players