Toothpaste Market size was valued at US$ 31.91 billion in 2022 and is poised to grow at a significant CAGR of 6.7% over 2023-2029. Some of the key factors influencing the market growth include rapidly changing lifestyle, increased focus on marketing activities and distribution network, growing dental problems among children and adults, increasing popularity for herbal oral care products, rising premiumization and consumers seeking more targeted solution and rise in consciousness of oral health. Also, presence of huge players and expansion of product portfolio in the market provides huge growth opportunity for the market. Oral health is one of the top consumer concerns, with a variety of issues such as carbonated beverages, excessive sugar content, smoking, and so on all having a negative impact on oral health. Plaque and tartar are two of the most common oral health issues that are surfacing in the community. Tartar affects a large portion of the adult population, particularly the younger age. Furthermore, rising demand for toothpaste in developing and developed nations has been bolstered by rising need for cavities, gum disease, and sensitivity. As a result, Toothpaste Market has become a necessity for maintaining mouth health and cleanliness. The development in oral health awareness has aided vendors in creating the oral cleanliness product categorization, which is similar to the teeth-whitening product classification. Whitening toothpaste is one of the most well-known teeth-whitening products. In contrast to normal toothpaste, manufacturers offer toothpaste with teeth-whitening properties.
Study Period
2024-2030Base Year
2023CAGR
6.7%Largest Market
Asia PacificFastest Growing Market
– Asia Pacific
As one of most dominant chronic childhood disease, dental caries and its complications is the utmost common cause to seek dental care for a child. The high occurrence of caries in kids is attributable to poor diet habits and oral hygiene, along with the anatomical characteristics of deciduous teeth. There are a number of problems that affect the oral health of children, containing tooth decay, thumb sucking, tongue thrusting, lip sucking, and early tooth loss. Even though baby teeth are ultimately replaced with permanent teeth, keeping baby teeth healthy is significant to a childs overall health and well-being. Hence, increasing dental problems among children and adults is primarily driving the market.
Asia Pacific accounted for larger revenue share in global toothpaste Industry with considerable CAGR. The growth in this region is due to strong customer base together with rise in household expenditure and changing lifestyles, continuously increasing population and strong customer base. China is the major contributor for the growth of the market in the region as major population of the country are suffering from oral problems.
Latin America
Europe
Asia Pacific
Middle East
North America
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Report Benchmarks |
Details |
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Report Study Period |
2024-2030 |
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Market Size in 2022 |
US$ 31.91 billion |
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Market CAGR |
6.7% |
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By Product Type |
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By Distribution Channel |
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By Region |
North America
Europe
Asia-Pacific
Latin America
Middle East and Africa (MEA)
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The tire toothpaste market size was valued at US$ 31.91 billion in 2022.
The Tire toothpaste market has been classified into North America, Asia Pacific, Europe, Latin America, Middle East and Africa, and the rest of MEA.
The Tire toothpaste market key players Procter & Gamble, Unilever Group, Colgate-Palmolive, Glaxosmithkline PLC, Lion Corporation, Church & Dwight Co. Inc., Sunstar Suisse SA, Hain Celestial Group Inc., Henkel Ag & Company KgaA, SCIENCE ARTS (Yunnan Baiyao)
Key Market Players
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