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Vodka Market: By Type, By Flavor, By Distribution Channel and Geography
Vodka Market: By Type, By Flavor, By Distribution Channel and Geography
Vodka Market size was valued at US$ 39.8 billion in 2023 and is expected to reach a value of US$ 56.8 billion by 2030, growing at a CAGR of 5.2% from 2024 to 2030. The global market provides a detailed overview of the market and that can be segmented by type, flavor, and distribution channel. By type, this market has been segmented into Polish vodka, Russian vodka, Swedish vodka, craft vodka, and ready-to-drink vodka. The polish vodka segment is likely to be the largest and fastest-growing segment in terms of type.
Based on flavor, this market is segmented into flavored vodka and unflavored vodka. Among these, the flavored vodka segment is expected to have the fastest-growing market during the forecast period 2023-2029. Based on distribution channel, this market is segmented into supermarkets and hypermarkets, convenience stores, food service, online and others. The supermarkets and hypermarkets segment accounts for the largest share in 2022. The food service segment has the second-largest share during the forecast period 2023-2029.
Study Period
2024-2030Base Year
2023CAGR
5.2%Largest Market
Asia-PacificFastest Growing Market
North America
The alcohol sector, particularly in the Vodka segment, has seen enormous growth due to increased demand for alcoholic beverages and cocktail drinks among millennials and working professionals in metropolitan areas. When it comes to formal or professional socializing, drinks are a status signal. Due to diverse preferences of consumption in raw or in cocktails, which has a vast variety and is popular among the youthful audience, vodka has swept the market by storm.
By region, the Asia Pacific market is expected to witness the highest market share during the forecast period. This is due to an increase in demand for agave-based non-flavored vodka goods from growing economies such as China and India to meet white spirits demand. The market is growing due to an emerging trend in China of mixing mint-flavored vodka with a bright lemonade blend.
Latin America
Europe
Asia Pacific
Middle East
North America
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Report Benchmarks |
Details |
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Report Study Period |
2024-2030 |
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Market Size in 2023 |
US$ 39.8 billion |
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Market Size in 2030 |
US$ 56.8 billion |
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Market CAGR |
5.2% |
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By Type |
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By Flavor |
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By Distribution Chanel |
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By Region |
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Vodka market size was valued at US$ 39.8 billion in 2023 and is projected to reach US$ 56.8 billion by 2030, at a CAGR of 5.2% from 2024-2030
The major players in the global vodka market are Bacardi Ltd., Becle SAB de CV, Brown-Forman Corp., Constellation Brands Inc., Davide Campari-Milano Spa, Diageo Plc, Pernod Ricard SA, Polmos Zyrardow Sp. ZOO, Suntory Holdings Ltd. and Fourth Wave Wine.
North America is the fastest-growing region for Vodka Market
| 1. Executive Summary |
| 2. Global Vodka Market Introduction |
| 2.1. Global Vodka Market Taxonomy |
| 2.2. Global Vodka Market Definitions |
| 2.2.1. By Type |
| 2.2.2. By Flavor |
| 2.2.3. By Distribution Channel |
| 2.2.4. By Region |
| 3. Global Vodka Market Dynamics |
| 3.1. Drivers |
| 3.2. Restraints |
| 3.3. Opportunities/Unmet Needs of the Market |
| 3.4. Trends |
| 3.5. Global Vodka Market Dynamic Factors - Impact Analysis |
| 3.6. Global Vodka Market Competition Landscape |
| 4. Global Vodka Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 |
| 4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) |
| 4.3. Market Opportunity Analysis |
| 5. Global Vodka Market, By Type, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 5.1. Polish Vodka |
| 5.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 5.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.1.3. Market Opportunity Analysis |
| 5.2. Russian Vodka |
| 5.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 5.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.2.3. Market Opportunity Analysis |
| 5.3. Swedish Vodka |
| 5.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 5.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.3.3. Market Opportunity Analysis |
| 5.4. Craft Vodka |
| 5.4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 5.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.4.3. Market Opportunity Analysis |
| 5.5. Ready to Drink Vodka |
| 5.5.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 5.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 5.5.3. Market Opportunity Analysis |
| 6. Global Vodka Market, By Flavor, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 6.1. Flavored Vodka |
| 6.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 6.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 6.1.3. Market Opportunity Analysis |
| 6.2. Unflavored Vodka |
| 6.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 6.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 6.2.3. Market Opportunity Analysis |
| 7. Global Vodka Market, By Distribution Channel, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 7.1. Supermarkets and Hypermarkets |
| 7.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 7.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.1.3. Market Opportunity Analysis |
| 7.2. Convenience Stores |
| 7.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 7.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.2.3. Market Opportunity Analysis |
| 7.3. Food Service |
| 7.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 7.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.3.3. Market Opportunity Analysis |
| 7.4. Online |
| 7.4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 7.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.4.3. Market Opportunity Analysis |
| 7.5. Others |
| 7.5.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 7.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 7.5.3. Market Opportunity Analysis |
| 8. Global Vodka Market Forecast, By Region, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 8.1. North America |
| 8.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 8.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.1.3. Market Opportunity Analysis |
| 8.2. Europe |
| 8.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 8.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.2.3. Market Opportunity Analysis |
| 8.3. Asia-Pacific |
| 8.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 8.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.3.3. Market Opportunity Analysis |
| 8.4. Latin America |
| 8.4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 8.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.4.3. Market Opportunity Analysis |
| 8.5. Middle East and Africa |
| 8.5.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 8.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
| 8.5.3. Market Opportunity Analysis |
| 8.6. Global Vodka Market - Opportunity Analysis Index, By Type, Flavor, Distribution Channel, and Region, 2024 - 2030 |
| 9. North America Vodka Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 9.1. Type Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 9.1.1. Polish Vodka |
| 9.1.2. Russian Vodka |
| 9.1.3. Swedish Vodka |
| 9.1.4. Craft Vodka |
| 9.1.5. Ready to Drink Vodka |
| 9.2. Flavor Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 9.2.1. Flavored Vodka |
| 9.2.2. Unflavored Vodka |
| 9.3. Distribution Channel Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 9.3.1. Supermarkets and Hypermarkets |
| 9.3.2. Convenience Stores |
| 9.3.3. Food Service |
| 9.3.4. Online |
| 9.3.5. Others |
| 9.4. Country Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 9.4.1. USA |
| 9.4.2. Canada |
| 9.5. North America Vodka Market - Opportunity Analysis Index, By Type, Flavor, Distribution Channel, and Country, 2024 - 2030 |
| 9.6. North America Vodka Market Dynamics Trends |
| 10. Europe Vodka Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 10.1. Type Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 10.1.1. Polish Vodka |
| 10.1.2. Russian Vodka |
| 10.1.3. Swedish Vodka |
| 10.1.4. Craft Vodka |
| 10.1.5. Ready to Drink Vodka |
| 10.2. Flavor Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 10.2.1. Flavored Vodka |
| 10.2.2. Unflavored Vodka |
| 10.3. Distribution Channel Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 10.3.1. Supermarkets and Hypermarkets |
| 10.3.2. Convenience Stores |
| 10.3.3. Food Service |
| 10.3.4. Online |
| 10.3.5. Others |
| 10.4. Country Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 10.4.1. Germany |
| 10.4.2. UK |
| 10.4.3. France |
| 10.4.4. Spain |
| 10.4.5. Italy |
| 10.4.6. Russia |
| 10.4.7. Rest of Europe |
| 10.5. Europe Vodka Market - Opportunity Analysis Index, By Type, Flavor, Distribution Channel, and Country, 2024 - 2030 |
| 10.6. Europe Vodka Market Dynamics Trends |
| 11. Asia-Pacific Vodka Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 11.1. Type Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 11.1.1. Polish Vodka |
| 11.1.2. Russian Vodka |
| 11.1.3. Swedish Vodka |
| 11.1.4. Craft Vodka |
| 11.1.5. Ready to Drink Vodka |
| 11.2. Flavor Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 11.2.1. Flavored Vodka |
| 11.2.2. Unflavored Vodka |
| 11.3. Distribution Channel Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 11.3.1. Supermarkets and Hypermarkets |
| 11.3.2. Convenience Stores |
| 11.3.3. Food Service |
| 11.3.4. Online |
| 11.3.5. Others |
| 11.4. Country Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 11.4.1. China |
| 11.4.2. India |
| 11.4.3. Japan |
| 11.4.4. ASEAN |
| 11.4.5. Australia & New Zealand |
| 11.4.6. Rest of Asia-Pacific |
| 11.5. Asia-Pacific Vodka Market - Opportunity Analysis Index, By Type, Flavor, Distribution Channel, and Country, 2024 - 2030 |
| 11.6. Asia-Pacific Vodka Market Dynamics Trends |
| 12. Latin America Vodka Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 12.1. Type Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 12.1.1. Polish Vodka |
| 12.1.2. Russian Vodka |
| 12.1.3. Swedish Vodka |
| 12.1.4. Craft Vodka |
| 12.1.5. Ready to Drink Vodka |
| 12.2. Flavor Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 12.2.1. Flavored Vodka |
| 12.2.2. Unflavored Vodka |
| 12.3. Distribution Channel Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 12.3.1. Supermarkets and Hypermarkets |
| 12.3.2. Convenience Stores |
| 12.3.3. Food Service |
| 12.3.4. Online |
| 12.3.5. Others |
| 12.4. Country Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 12.4.1. Brazil |
| 12.4.2. Mexico |
| 12.4.3. Rest of Latin America |
| 12.5. Latin America Vodka Market - Opportunity Analysis Index, By Type, Flavor, Distribution Channel, and Country, 2024 - 2030 |
| 12.6. Latin America Vodka Market Dynamics Trends |
| 13. Middle East and Africa Vodka Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030 (Revenue, USD Mn) (Volume, 000€™ ltrs) |
| 13.1. Type Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%) |
| 13.1.1. Polish Vodka |
| 13.1.2. Russian Vodka |
| 13.1.3. Swedish Vodka |
| 13.1.4. Craft Vodka |
| 13.1.5. Ready to Drink Vodka |
| 13.2. Flavor Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 13.2.1. Flavored Vodka |
| 13.2.2. Unflavored Vodka |
| 13.3. Distribution Channel Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
| 13.3.1. Supermarkets and Hypermarkets |
| 13.3.2. Convenience Stores |
| 13.3.3. Food Service |
| 13.3.4. Online |
| 13.3.5. Others |
| 13.4. Country Analysis 2019 - 2023 and Forecast, 2024 - 2030 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
| 13.4.1. Gulf Cooperation Council (GCC) Countries |
| 13.4.2. South Africa |
| 13.4.3. Rest of MEA |
| 13.5. MEA Vodka Market - Opportunity Analysis Index, By Type, Flavor, Distribution Channel, and Country, 2024 - 2030 |
| 13.6. MEA Vodka Market Dynamics Trends |
| 14. Competition Landscape |
| 14.1. Strategic Dashboard of Top Market Players |
| 14.2. Company Profiles (Introduction, Financial Analysis, Key Offerings, Key Developments, Strategies, and SWOT Analysis) |
| 14.2.1. Bacardi Ltd. |
| 14.2.2. Becle SAB de CV |
| 14.2.3. Brown-Forman Corp. |
| 14.2.4. Constellation Brands Inc. |
| 14.2.5. Davide Campari-Milano Spa |
| 14.2.6. Diageo Plc |
| 14.2.7. Pernod Ricard SA |
| 14.2.8. Polmos Zyrardow Sp. ZOO |
| 14.2.9. Suntory Holdings Ltd. |
| 14.2.10. Fourth Wave Wine |
| 15. Research Methodology |
| 16. Key Assumptions and Acronyms |
Key Market Players
Author
Sravani is a proficient Business Analyst with an MBA and a background in Computer Science, with seven years of experience in the field of market research. Sravani is adept at creating competitive evaluations, precise market estimations, and market projections, emphasizing the food and beverage and information and communication technology (ICT) industries. Her areas of competence are identifying important players, projecting market trends, and assessing the potential for industry growth. She applies a strong analytical approach to provide precise market estimates and thorough industry analysis, empowering organizations to make data-driven decisions. Sravani's estimating and forecasting abilities are essential for businesses to take advantage of new opportunities and effectively manage dynamic market environments.