Dry Shampoo Market size is valued at USD 3,742.3 million in 2021 and is expected to grow at a CAGR of 7.2% during the forecast period 2022 to 2028. The global market provides a detailed overview of the Dry Shampoo market size, and that can be segmented by foam, by function, by Distribution channel, and by the end user. By foam, the Dry Shampoo market growth has been segmented into Spray Polyurethane-Foam, Powder, and others. The Spray segment is likely to be the largest and fastest-growing segment in terms of foam. The rise of this segment is mainly due to the advantages it offers. This product can be applied to the roots of the hairs. The segment is driven by its property to apply the product to hair roots. The product also helps to enhance the volume and content of the hair and remove residue accumulation on the scalp and hair. Moreover, a rise in demand for waterless goods with natural ingredients, such as charcoal, will be expected drive the segment. Based on Function, the Dry Shampoo market is segmented into Anti-dandruff, Color protection, Hair loss protection, Daily care, and Multi-function. Among these, the Multi-function segment is expected to have significant growth in the market during the forecast period 2022-2028. Based on the Distribution channel, the Dry Shampoo market is segmented into Online and Offline. The Offline segment is expected to have a significant share in 2021. The rise of this segment is mainly because of the growing preference among consumers to use products physically and confirm the quality before buying. Furthermore, looking for diverse products through stores with real-time bargaining from shops will possibly boost the segment. Based on the end user, the Dry Shampoo market is segmented into Men, Women, and Children. The Women segment is expected to have a significant share in 2021. The rise of this segment is mainly because the product is followed as a hair care product by the high-class population and celebrities.
In May 2022, Henkel partnered with iMakr to enhance its distribution network in US and another region such as Sweden, Norway, Denmark, and Finland.
In March 2021, the professional Kao salon, MMS launched three professional solid shampoo bars.