Menstrual Cups Market: By Product Type, By Material, Thermoplastic Elastomer ), By Distribution Channel, and Region Forecast 2020-2031  

Menstrual Cups Market Size, Share, Growth, Trends, and Global Industry Analysis: By Product Type (Disposable, Reusable), By Material (Silicon Rubber, Natural Gum Rubber (Latex), Thermoplastic Elastomer (TPE)), By Distribution Channel (Retail Outlets, Online Stores, Others), and Region Forecast 2020-2031  

Menstrual Cups Market size was valued at US$ 334.9 million in 2024 and is expected to reach US$ 452.7 million by 2031, growing at a significant CAGR of 4.4% from 2025-2031. The growing awareness among the population regarding the existing options available during menstruation, awareness campaigns conducted by the manufacturers, women's communities, and educational institutes continuously as well as the availability of products at very affordable prices and different cups with different sizes in the market are the major factors that are driving the growth of the market.

Additionally, the increasing number of women workforce coupled with the female gender representing nearly half of the global population and rising emphasis on feminine hygiene are expected to fuel the market's growth. Moreover, menstrual cups are the best alternatives for tampons and pads and also prevent 100% leakage of blood onto the clothes.

However, some conservative communities in few countries has a low level of acceptance of menstrual cups may hamper the growth of the market over the forecast period. Awareness about safety and sanitary protections, and ease of use of menstrual cups in emerging countries is expected to provide good growth opportunities to the market. The menstrual cups are also eco-friendly, comfortable, clean, safe, and cost-effective products and are less landfill waste and some of them are designed for long-term use, even for years. 

Global Menstrual Cups Market Summary

Study Period

2025-2031

Base Year

2024

CAGR

4.4%

Largest Market

Asia-Pacific

Fastest Growing Market

North-America

Menstrual Cups Market Dynamics

There is a lack of awareness and many women do not know or are too embarrassed to deal with their period waste approximately. Every woman should at least be aware of the alternatives to conventional tampons and sanitary pads. Most women, even educated women, do not even know what impact of sanitary napkins on our environment. According to NFHS, around 48% of rural women use sanitary napkins while in urban areas the percentage is about 77% which accounts around 1,13,000 tonnes of menstrual waste estimated annually and a sanitary napkins takes 500 to 800 years to decompose. The menstrual cup would be the perfect solution with minimal environmental impact. For instance, in January 2018, to increase awareness and focus on menstrual health choices, Green the Red, a group of eco-activists and healthcare professionals sent the office of Prime Minister Narendra Modi a kit containing sustainable menstrual products as part of its Cup and Cloth campaign.

Global Menstrual Cups Market Segmentation Analysis

Report Benchmarks

Details

Report Study Period

2025-2031

Market Size in 2024

US$ 334.9 million

Market Size in 2031

US$ 452.7 million

Market CAGR

4.4%

By Product Type

  • Disposable
  • Reusable

By Material

  • Silicon Rubber
  • Natural Gum Rubber (Latex)
  • Thermoplastic Elastomer (TPE)

By Distribution Channel

  • Retail Outlets
  • Online Stores
  • Others

By Region

  • North America (U.S., Canada)
  • Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
  • Asia-Pacific (China, India, Japan, Australia, Southeast Asia, Rest of Asia Pacific)
  • Latin America (Mexico, Brazil, Argentina, Columbia, Rest of Latin America)
  • Middle East & Africa (GCC, Egypt, Nigeria, South Africa, Rest of Middle East and Africa)

Key Features of the Report

  • The menstrual cups market report provides granular level information about the market size, regional market share, historic market (2020 to 2024), and forecast (2025 to 2031)
  • The report covers in-detail insights into the competitor's overview, company share analysis, key market developments, and key strategies
  • The report outlines drivers, restraints, unmet needs, and trends that are currently affecting the market
  • The report tracks recent innovations, key developments, and startup details that are actively working in the market
  • The report provides a plethora of information about market entry strategies, regulatory framework, and reimbursement scenario
  • The report analyses the impact of the socio-political environment through PESTLE Analysis and competition through Porter's Five Force Analysis

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Frequently Asked Questions

The menstrual cups market size was valued at US$ 334.9 million in 2024 and is expected to reach US$ 452.7 million by 2031, growing at a significant CAGR of 4.4% from 2025-2031.

The rising awareness regarding health hygiene and supporting sustainable development.

Diva, Anigan, SckoonCup, Lunette, Mooncup, FemyCycle

Author image

Author

Muni Kumar Meravath

Muni Kumar Meravath is a seasoned Healthcare Market Research Analyst with over 6 years of experience in the healthc.....

1. Executive Summary
2. Global Menstrual Cups Market Introduction 
2.1.Global Menstrual Cups Market  - Taxonomy
2.2.Global Menstrual Cups Market  - Definitions
2.2.1. By Product Type 
2.2.2. By Material
2.2.3. By Distribution Channel
2.2.4. By Region
3. Global Menstrual Cups Market Dynamics
3.1. Drivers
3.2. Restraints
3.3. Opportunities/Unmet Needs of the Market
3.4. Trends
3.5. Product Landscape
3.6. New Product Launches
3.7. Impact of COVID 19 on Market
4. Global Menstrual Cups Market Analysis, 2020 - 2024 and Forecast 2025 - 2031
4.1.  Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
4.2.  Year-Over-Year (Y-o-Y) Growth Analysis (%) 
4.3.  Market Opportunity Analysis 
5.Global Menstrual Cups Market  By Product Type, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
5.1. Disposable
5.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
5.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.1.3. Market Opportunity Analysis 
5.2. Reusable
5.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
5.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.2.3. Market Opportunity Analysis 
6.Global Menstrual Cups Market  By Material, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
6.1. Silicon Rubber
6.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
6.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.1.3. Market Opportunity Analysis 
6.2. Natural Gum Rubber (Latex)
6.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
6.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.2.3. Market Opportunity Analysis 
6.3. Thermoplastic Elastomer (TPE)
6.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
6.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.3.3. Market Opportunity Analysis 
7.Global Menstrual Cups Market  By  Distribution Channel, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
7.1. Retail Outlets
7.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
7.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.1.3. Market Opportunity Analysis 
7.2. Online Stores
7.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
7.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.2.3. Market Opportunity Analysis 
7.3. Others
7.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
7.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.3.3. Market Opportunity Analysis 
8.Global Menstrual Cups Market  By Region, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
8.1. North America
8.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
8.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.1.3. Market Opportunity Analysis 
8.2. Europe
8.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
8.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.2.3. Market Opportunity Analysis 
8.3. Asia Pacific (APAC)
8.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
8.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.3.3. Market Opportunity Analysis 
8.4. Middle East and Africa (MEA)
8.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
8.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.4.3. Market Opportunity Analysis 
8.5. Latin America
8.5.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
8.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.5.3. Market Opportunity Analysis 
9.North America Menstrual Cups Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
9.1. Product Type  Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.1.1.Disposable
9.1.2.Reusable
9.2.  Material Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.2.1.Silicon Rubber
9.2.2.Natural Gum Rubber (Latex)
9.2.3.Thermoplastic Elastomer (TPE)
9.3.   Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.3.1.Retail Outlets
9.3.2.Online Stores
9.3.3.Others
9.4.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.4.1.United States of America (USA)
9.4.2.Canada
10.Europe Menstrual Cups Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
10.1. Product Type  Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.1.1.Disposable
10.1.2.Reusable
10.2.  Material Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.2.1.Silicon Rubber
10.2.2.Natural Gum Rubber (Latex)
10.2.3.Thermoplastic Elastomer (TPE)
10.3.   Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.3.1.Retail Outlets
10.3.2.Online Stores
10.3.3.Others
10.4.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.4.1.Germany
10.4.2.France
10.4.3.Italy
10.4.4.United Kingdom (UK)
10.4.5.Spain
11.Asia Pacific (APAC) Menstrual Cups Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
11.1. Product Type  Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.1.1.Disposable
11.1.2.Reusable
11.2.  Material Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.2.1.Silicon Rubber
11.2.2.Natural Gum Rubber (Latex)
11.2.3.Thermoplastic Elastomer (TPE)
11.3.   Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.3.1.Retail Outlets
11.3.2.Online Stores
11.3.3.Others
11.4.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.4.1.China
11.4.2.India
11.4.3.Australia and New Zealand (ANZ)
11.4.4.Japan
11.4.5.Rest of APAC
12.Middle East and Africa (MEA) Menstrual Cups Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
12.1. Product Type  Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.1.1.Disposable
12.1.2.Reusable
12.2.  Material Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.2.1.Silicon Rubber
12.2.2.Natural Gum Rubber (Latex)
12.2.3.Thermoplastic Elastomer (TPE)
12.3.   Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.3.1.Retail Outlets
12.3.2.Online Stores
12.3.3.Others
12.4.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.4.1.GCC Countries
12.4.2.South Africa
12.4.3.Rest of MEA
13.Latin America Menstrual Cups Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
13.1. Product Type  Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.1.1.Disposable
13.1.2.Reusable
13.2.  Material Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.2.1.Silicon Rubber
13.2.2.Natural Gum Rubber (Latex)
13.2.3.Thermoplastic Elastomer (TPE)
13.3.   Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.3.1.Retail Outlets
13.3.2.Online Stores
13.3.3.Others
13.4.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.4.1.Brazil
13.4.2.Mexico
13.4.3.Rest of LA
14. Competition Landscape
14.1.  Market Player Profiles (Introduction, Brand/Product Sales, Financial Analysis, Product Offerings, Key Developments, Collaborations, M & A, Strategies, and SWOT Analysis) 
14.2.1.Diva
14.2.2.MeLuna
14.2.3.FemyCycle
14.2.4.SckoonCup
14.2.5.VCup
14.2.6.YUUKI
14.2.7.Lunette
14.2.8.Keeper
14.2.9.LADYCUP
14.2.10.Mooncup
14.2.11.Anigan
15. Research Methodology 
16. Appendix and Abbreviations 

Key Market Players

  • Diva
  • MeLuna
  • FemyCycle
  • SckoonCup
  • VCup
  • YUUKI
  • Lunette
  • Keeper
  • LADYCUP
  • Mooncup
  • Anigan

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